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Resources
Marketing
Nokia rules handset market: Report (December 27, 2006)
The trust quotient (December 24, 2006)
Silver brushes aside competition, again (December 24, 2006)
Indians to go on a spending spree in 2007: Study (December 23, 2006)
KPMG to bring out more reports (December 23, 2006)
`Cos need to be proactive on info security' (December 23, 2006)
Dip in new owners' `delight' with vehicles: JD PowerStudy (December 20, 2006)
Traditional ad agencies ill-suited for meeting new marketing needs: Study (December 15, 2006)
PC market up 24% in Q3 (December 01, 2006)
`Media, entertainment sector to double revenues by 2010' (November 29, 2006)
Where Brazil scores over India (November 29, 2006)
aMap extends TV viewership ratings coverage (November 25, 2006)
aMap enters new markets (November 23, 2006)
Mobile & me (November 20, 2006)
Models riding high (November 05, 2006)
Maruti Suzuki most favoured co: Survey (October 27, 2006)
The retail rush (October 26, 2006)
`Innovative promotions register top-of-mind recall' (October 21, 2006)
`Older people surf the longest' (October 20, 2006)
Discovery Channel leads the pack (October 20, 2006)
Media, business most trusted institutions: Study (October 11, 2006)
Shopping Instincts (October 08, 2006)
Media most trusted institution: Survey (October 06, 2006)
Philippines is `SMS capital of the world' (October 06, 2006)
`Female car buyers consider more models before buying' (October 03, 2006)
`Growing affluence redefines lifestyle aspirations' (September 30, 2006)
AC Nielson, PDM to track star power (September 25, 2006)
Radio not aspirational medium, says research (September 23, 2006)
Affluent Indians to grow 12 pc by 2009: Survey (September 22, 2006)
Adecco, Tata Institute sign pact (September 19, 2006)
Consumers find scooters more satisfying than bikes: Survey (September 14, 2006)
MASH plans study of shopper behaviour (September 13, 2006)
Big scope seen for offshoring engg services (September 06, 2006)
Notebook sales post new record in Q2 (August 30, 2006)
Dailies add 12.6 m readers: NRS (August 30, 2006)
`Response lukewarm to corporate travel policy' (August 27, 2006)
Blackout makes Mumbaikars discover old-world charms (August 25, 2006)
Catch him, 40 plus — the new branding strategy (August 22, 2006)
Online shopping carts fill up steadily (August 11, 2006)
Pricing, faith play key role in brand loyalty: Study (August 05, 2006)
Hewitt launches Asia-Pacific salary increase survey (July 18, 2006)
BPO growth may slow down, says Forrester (July 12, 2006)
BEA Systems top vendor in Enterprise Service Bus: Forrester (July 10, 2006)
Getting better at it (July 03, 2006)
`Textile sector exports can reach $85 b by 2010' (July 03, 2006)
`Banking, infrastructure top job-providers' (June 27, 2006)
`Financial apartheid' in informal sector: Study (June 21, 2006)
Walt Disney, GroupM team up to explore kids' market (June 13, 2006)
Study highlights changing attitude of Indian women (June 06, 2006)
Social networking sites popular (May 30, 2006)
PC market grew 30 pc in 2005-06, says IDC report (May 22, 2006)
The reach of brands (May 11, 2006)
aMap, Mudra Institute, Optimum Media team up for research facility (May 04, 2006)
`Corporate honchos spend 20 minutes reading business dailies' (April 29, 2006)
Retailers to move beyond metros: E&Y study (April 21, 2006)
DTH space heats up (April 20, 2006)
Mumbai outdoes Delhi in out-of-home viewing (April 19, 2006)
`Growth in cell user base may be exaggerated' (April 16, 2006)
Low cost handsets dominate sales (April 14, 2006)
NTC Research, ABN-Amro unveil PMIs (April 14, 2006)
`Shampoos biggest growth segment in rural India' (April 13, 2006)
`PC market grows 19 pc in Pakistan' (April 08, 2006)
`Discovery Travel ahead of Star World, Zee Café in terms of viewership' (April 07, 2006)
`Mobiles, computers make kids tech-savvy' (April 06, 2006)
Hansa Research to set up office in US (March 29, 2006)
Gartner sees growth in UWB devices (March 29, 2006)
SA-Australia ODI scores over India-England match (March 28, 2006)
HLL managers to get real-time consumer experience (March 25, 2006)
IT, financial services driving Hyderabad hospitality market (March 22, 2006)
MPA report sees growth in cable, DTH subscriptions (March 16, 2006)
Indian luxury goods buyers set to treble by 2010 (February 25, 2006)
Indian consumers most optimistic: Survey (February 23, 2006)
BPL on the comeback trail (February 16, 2006)
Global attitude, behaviour highest in Mumbai: BBC study (February 09, 2006)
Households in eastern States conservative in borrowing: Survey (February 03, 2006)
Market research body opens Bangalore chapter (February 02, 2006)
Soaring oil prices impacting family budgets: Survey (February 01, 2006)
TV viewers tuned in to piety too (January 21, 2006)
Sports channels woo viewers with non-Indian cricket (January 03, 2006)
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