BUSINESS LINE'S CATALYST
From THE HINDU group of publications
Thursday, December 13, 2001

RESOURCES
BRAND QUEST
HOME
  Catalyst

CARTOON
•  Hardsell

FEATURE
•  Kinetic energy
•  Are diamonds forever?
•  Rediscovering Taj

LAUNCHES
•  Upstream luxury watches
•  Tanishq's diamond jewellery launched in Kerala

MARKETING
•  Gulf markets take instantly to Bru
•  Wharfedale to enter India

NEW PRODUCTS
•  Warm & stylish
•  Play on
•  Solitary splendour
•  Full of space
•  Get magnetic
•  Be insulated
•  For safety's sake
•  Stain-free

OPINION
•  Needs, self-expression and consumer behaviour
by S.Ramesh Kumar
•  Youth -- get them before they get you
by Ramanujam Sridhar
•  Comparisons needn't be odious
by Shunu Sen


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