Book Review
Media watching
Media and Communication Research Methods -- An Introduction to Qualitative and Quantitative Approaches

Enter the digital world
INFORMATION technology is a much talked about subject today. The book under review brings home various facets of this fascinating field and is compilation of topics authored by some of well-known persons in the field.

Managing People in Organisations
i2,,303,,,,1,,1THE challenges of globalisation, change and competition require a fresh understanding of the role of human resource management (HRM). There is now a perceptible shift from the traditional legal and welfare ap proach towards people management to a more strategic view of the human resource function as a developmental tool for the business organisation as a whole. Beginning with analysis of the problems inherent in the transplantation of Western-based m odels of HRM to the Indian situation.

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