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Brand Quest

QUIZ # 7

    To get answer, point at the ANSWER icon

    The winners of quiz # 6 are

    1) Ramkumar Shankar, Chennai
    2) Vishwajeet, Chennai
    3) Meenakumari Venkateswaran, Bangalore

  1. RATHER GO FAB
    Rephrase the above for a two-word company name.



  2. You have to name the brand that came into being as a result of an event known as the 'Canakkale Savaslari' in Turkey and 'Dardanelles Campaign' in Britain. It was, however, known by some other name in Australia and New Zealand, whose army corps were jo intly involved in that campaign during the First World War. The mothers and wives of the soldiers used to make this product for those in the battlefield.



  3. Can you name the book whose baseline reads: 'Taking Aim at the Brand Bullies'?



  4. If the NYSE code WMT stands for Wal-Mart, what does WIT stand for?



  5. The head office of Allahabad Bank is at which of the following cities: a) Allahabad; b) Kanpur; c) Kolkata; d) Lucknow



  6. Which ad agency has set up a content arm called GUM recently?



  7. A newspaper created in such a format will be smaller than a broadsheet but bigger than a tabloid. The latest to adopt this format, also called 'midi,' is the UK newspaper The Guardian, which decided against switching to tabloid. What is the eigh t-letter word for it?



  8. The Greek God of Dreams and MusicCity! Give a single word that connects them.




  9. Which company's logo is seen above?




  10. Identify the person.





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