Brand Quest      (April 08, 2004)

To get answer, point at the ANSWER icon

I.

1. In 1895, he signed his final will and testament at the Swedish-Norwegian Club in Paris, barely a year after purchasing the Bofors ironworks and armaments factory in Sweden. He died in San Remo, Italy, in 1896. Who is being referred to here?
   
   
   

2. Among its campaign lines in 1998 were: 'Chic. Not geek.' 'Sorry, no beige.' 'Mental floss.' 'I think, therefore —.' Which product?
   
   
   

3. JK Ansell Ltd, which makes and markets the KamaSutra brand of condoms, is a 50:50 joint venture between Ansell International and which Indian group?
   
   
   

4. The company decided that the core idea of the brand should be 'It's my phone.' Among the short-listed names for the brands were Pecan, Gemini, Egg and Miro. In 1994, the company adopted the chosen name, and launched a teaser campaign in London with wor ds such as 'Laugh,' 'Cry,' 'Talk,' and 'Listen.' Which brand?
   
   
   

5. This Special Administrative Region's legal tender is called Pataca, derived from the name of a popular silver coin in Asia during the early 20th Century. That silver coin, the Mexican eight Reales, was known in Portuguese as the Pataca Mexicana. Which region is being referred to here? (There are enough clues in the question)
   
   
   

6. One of his basic rules was 'Seize cash as soon as it is offered.' In his own words: "The time to eat the hors d'oeuvres is when they're being passed round." What's this 'law' called?
   
   
   

7. The Bank of England, which is called the 'Old Lady of Threadneedle Street,' was established way back in 1694. But the world's oldest central bank was founded in 1668 in a European country, and has its origins in a bank that collapsed as a result of iss uing too many notes without the necessary collaterals. Which country's central bank is it?
   
   
   

8. An easy one to end the quiz! A slogan coined by an advertising professional working with Grey Worldwide India, Prathap Suthan, has become famous as well as much debated. Which is it?