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Brand Quest      (September 25, 2003)

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I.

  1. Launched in 2001, it is called the 'global development currency' of Maharishi Mahesh Yogi's Global Country of World Peace. One unit of it is equal to US $10, 11.08 euros and Rs 479.29. Can you name this currency?



  2. He played a cameo in an episode of the hit television series, Sex and the City. Uproar over his nearly $140 million compensation deal recently forced him to quit an organisation, which he helped withstand competition from newer, tech-savvy playe rs. He is neither an actor nor in the entertainment business. Who's he?



  3. Business Standard: Financial Times; Hindustan Times Media:?



  4. In 1961, which body superseded the Organisation for European Economic Co-operation (OEEC), formed under the Marshall Plan to aid the reconstruction of post-World War II Europe?



  5. The hour hand in this Franck Muller watch leaps from one digit to another every hour. The numbers denoting the hours are also arranged haphazardly rather than from 1 to 12, clockwise. This watch is aptly named..?



  6. Which company's spirit and wine brands include Chivas Regal, Clan Campbell, Havana Club, Jacob's Greek, Seagram's Gin, Soho and Wild Turkey?



  7. Which company's product is called the '24 Carat Steel'?



  8. Which company was established by the Government in 1984 to lay an onshore pipeline from Hazira on the West coast to states such as Rajasthan, Madhya Pradesh, Uttar Pradesh and Gujarat?



  9. Simple! The wife of which industrialist is the editor of the fashion magazine, Gladrags?



  10. Can you name the company which is considered to be the world's largest consumer of silver?



  11. Forbes Global recently identified an Asian city as the most promising place in the world for entrepreneurs. Which's it?



  12. Which Charles Dickens novel has characters named Adam Smith and Thomas Malthus?



  13. A sitter. AOL Time Warner is now...?



  14. Captain G. R. Gopinath and Captain K. J. Samuel are its founding Directors. S. N. Ladhani and former tennis star Vijay Amritraj grace its board. Can you name the company?




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