Brand Quest      (August 21, 2003)

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I.

1. Son of the 'Grand old man' of South African capitalism, and chief of a dominant commodity company founded by his grandfather, this man is nicknamed 'The Cuban' for his grey-black beard. Can you name him and the company that he runs?
   
   
   

2. This Fed report, officially called the 'Summary of Commentary on Current Economic Conditions by Federal Reserve District', is published eight times a year and presents information on the current economic conditions. How is it more commonly known?
   
   
   

3. With an aim to put ayurveda on par with modern medicine, M. Manal kicked off this company's operations in Dehradun in 1930. Can you name the company?
   
   
   

4. Which Indian group has alliances with AT&T in telecom, Powergen in power and Sun Life Assurance for providing financial services?
   
   
   

5. Which Indian television house is tying up with France TV and Silhouette Films to co-produce a film, One Dollar Curry?
   
   
   

6. Have you -- -- today? Which insurance company's adline is this?
   
   
   

7. This two-word term gives us the difference between basic pay and total earnings. The difference may arise due to payments related to performance, overtime and the like. The difference has been found to increase when the economy grows and vice versa. Ca n you name the term?
   
   
   

8. Formed in 1966 by the merger of two companies, this organisation was called Boussois-Souchon-Neuvesel (BSN). In the next decade, it merged with another company but it took nearly 20 years more for it to drop 'BSN' and adopt its present name, which is.. .?
   
   
   

9. Which product was first introduced among the public in 1888 with the slogan, 'You press the button, we do the rest'?
   
   
   

10. The wholly owned BPO subsidiary of Satyam Computer Services is …?
    
    
    

11. Ever heard of a jury that awarded nearly $3 million in damages for someone who spilled coffee on herself? Ridiculous! But it sure did happen to a 79-year old lady in 1992. She successfully sued McDonald's for what she did to herself! The awards for the most outrageous, wild and ridiculous lawsuits are named after this lady. Can you name them?
    
    
    

12. Which Maruti brand's base line is 'Driven by performance'?