MARKETING
STRATEGY
Honda Siel expects approval for Civic Hybrid soon
New Delhi, Feb. 25 Honda Siel Cars India on Monday said that it expects to receive homologation for its Civic Hybrid from the Automotive Research Association of India within the next 10 days. The company also said that while it did not ...
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RURAL MARKETING
Future Group eyes majority stake in proposed venture with Godrej Agrovet
To leverage on Aadhaar outlets for rural retailing foray
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REGULATORY BODIES & RULINGS
Intra-group mergers may not come under competition panel scanner
Corporates’ fears on CCI unwarranted, says Minister
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EVENTS
‘The focus is turned from consumer experience to shopper experience’
Madurai, Feb. 25 The change in consumer aspirations is currently driving the organised retail growth in the country, opening up tremendous opportunities for employment while holding equally huge challenges to overcome. Where the present ...
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ADVERTISING
Lintas bags Dr Batra’s account
Lintas Media Group has bagged the media duties of Dr Batra’s homeopath clinics. The ad spends of the business is pegged around Rs 30 crore. Lowe has been given the mandate of creative duties and a new print media campaign is slated to ...
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Ad fest to kick off in Goa on April 3
Bangalore, Feb. 25 The annual advertising festival held in Goa by the Advertising Agencies Association of India (AAAI) will kick off on April 3. Goafest 2008 will feature the Abby awards for advertising excellence from the Ad Club Bombay. ...
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CHANNELS AND FRANCHISES
Jawed Habib ties up with Clara International
Mumbai, Feb. 25 Jawed Habib Hair & Beauty Ltd (JHHBL) is now the master franchisee for exclusive outlets of Asian beauty group, Clara International in Delhi-NCR/ Punjab region and has acquired the all-India rights for Clara’s beauty ...
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MARKETING RESEARCH
Disney Publishing to woo more readers with local editions
New Delhi, Feb. 25 Parents and teachers can heave a sigh of relief. Despite television, the Internet, gaming and mobile distractions, children still want to read, according to Disney Publishing Worldwide. “Our research tells us ...
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OUTLOOK
Fiat eager to bring Ferrari to India
Mumbai, Feb. 25 Fiat is looking at the prospect of launching its premium car brand Ferrari in India, said Mr Davide Kluzer, head of press office for Ferrari. “In three to five years’ time Ferrari will come to India. We are ...
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NEW PRODUCTS & SERVICES
31 new FM channels
Thirty one new FM radio channels were commissioned in January, according to the Ministry of Information and Broadcasting. This takes the total number of operational FM channels in the country to 187. The Government also received a sum of Rs 9.94 ...
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