MARKETING
RURAL MARKETING
Godrej Agrovet to focus on rural marts
Marts to help rural consumers in the buyback of output, crop finance, supply of agri-inputs and animal feeds, transfer of information (weather, price, and demand supply), etc
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RETAILING
`$30 b investment in retail sector within 4-5 years'
A good talent pool, unlimited opportunities, huge markets and availability of quality raw materials at cheaper costs is expected to make India overtake the world's best retail economies by 2042, according to industry players. While the concept ...
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BRANDS
Brand image for grapes
Fruits produced from India will soon have a brand image of their own, with APEDA (Agricultural and Processed Food Products' Exports Development Authority) initiating a campaign to improve brand awareness of fruits from India. To ...
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NEW PRODUCTS & SERVICES
Fiesta: A grander entry
The new 1.4-litre petrol ZXI version is the latest addition to what is now a six-model line-up of the Ford Fiesta.
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