MARKETING
ADVERTISING
Can Indian ad agencies cage the Cannes Lion?
WITH the standards of creativity touching the roof, Indian agencies nominated this year at Cannes are apprehensive about bagging the Lion. While O&M stands tall with 12 nominations, the agency is reluctant to discuss the list of its entries ...
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DIRECT MARKETING
HL Network enters kids personal care category
HL Network, the direct selling arm of Hindustan Lever, has made a foray in the kid's personal care category with a new brand. In fact, since it started posting profits, Hindustan Lever Network has been steadily adding new categories to its ...
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RETAILING
`Indian retail market highly attractive'
INDIA has climbed up three notches to emerge as the second most attractive investment destination for global retailers, according to the management consultant AT Kearney's `2004 Global Retail Development Index'. The index, an annual ranking of ...
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Café Coffee Day plans to set up shops abroad
CAFÉ Coffee Day, the retail chain of the Rs 250-crore Amalgamated Bean Coffee Trading Co, has brewed up a plan to set up 50 outlets abroad and expand the domestic presence by another 42 outlets. Ms Sudipta Sen Gupta, head of the marketing of ...
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NEW PRODUCTS & SERVICES
Intel unveils new chips range
INTEL on Tuesday launched a range of chipsets and microprocessors for improved audio, video and graphics experience for personal computer (PC) users. "This evolution will help people to better enjoy digital music, photos, videos and games on ...
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Wipro launches `SuperGenius 900'
WIPRO Infotech on Tuesday announced the launch of `Wipro SuperGenius 900 Series' of desktops powered by Intel 915 G Express Chipset - the first local OEM in India to market Intel's latest technology. The new SuperGenius 900 Series of ...
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Radico Khaitan launches key brands in TN
RADICO Khaitanhas introduced its leading brands of Indian Made Foreign Liquor in the Tamil Nadu market. The company, which is on an `expansion spree,' plans to invest over Rs 150 crore in the next two-three years to acquire liquor brands and ...
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Brand Quest
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