Financial Daily from THE HINDU group of publications
Friday, August 15, 2003
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Financial Daily from THE HINDU group of publications Friday, August 15, 2003 |
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MARKETING STRATEGY 
Allahabad Bank launches new deposit schemeALLAHABAD Bank has begun to offer its depositors the option of picking a term assurance policy at a cost lower than the market rate. The deposit-insurance scheme, Al-Ayushman Bima Yojana, is offered in association with Life Insurance Corporation ... More
`Colour Hungama' from Reliance Info EVENTS CII to host marketing summit next week WELL-known figures from the marketing world are expected to attend the fourth Marketing Summit `03, organised by the Confederation of Indian Industry (CII), on August 20-21. Over 500 marketing professionals will attend the two-day summit and the ... More ADVERTISING Starcom to build framework for accountability in sports medium INDIA is a one-sport nation - and for too long now, sports marketing activities have also been largely of one kind, i.e. broadcast. The medium has remained underdeveloped because of a lack of accountability and systems of measuring ... More
Fortune realigns brand push; McCann given sole mandate
`Hoardings mar Chennai skyline' PROMOTIONS & OFFERS FDCI to host Lakme India Fashion Week THE Fashion Design Council of India has announced that it will host Lakme India Fashion Week with Liberty 2004 in New Delhi. According to Mr Vinod Kaul, Executive Director, FDCI, ``The venue for next year's LIFWL is being announced much in ... More RETAILING Raymond's Be trains its eyes on West Mr Aniruddha said it would make business sense to tap markets in West Asia where the response to the merchandise has been very encouraging. More than 50 per cent of the sales from Be:'s Dubai store comes from expatriate Indians. More STANDARDS & BENCHMARKS Colas have hard fight to regain fizz A MASSIVE dip in sales in the capital and all over the country, despite conforming to the relevant food laws - though, however, lax - is something that the cola majors perhaps had not bargained for. Driven to the wall, even as Coca-Cola ... More
CFTRI's cola test results `anytime after Saturday' TRENDS Falling CBU sales fail to daunt car producers IT is a story no car maker wants to tell. But it is becoming increasingly clear that most of the Indian car manufacturers are finding it hard to sell completely built unit (CBU) cars in the country. Sales figures for cars such as Vectra, ... More
NEW PRODUCTS & SERVICES Mother Dairy launches rosogolla, rajbhog BARELY eight days after it announced plans to manufacture and market "rosogollas", arguably the quintessential Bengali's favourite sweet, Mother Dairy Calcutta on Thursday launched the rosogolla and the rajbhog — another popular sweet here ... More
Berger Paints launches designer finishes series Brand Quest Comments & Letters to the Editor to: bleditor@thehindu.co.in Subscribe to: Business Line |
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Top Stories In Focus The Cable tangle Pakistan Diary Indo-Pak Monitor Indo-China Relations Telecom Competition In Depth In Kashmir Simple Economics Slowburn Tax Talk NRIs & Investment Avenues Corporate Governance Looking back Aug. 3-Aug. 9 `India turning capital for counterfeit drugs' Study says consumer finance dominant in South, West TV soaps generate more lather than Bollywood Fakes of big FMCG brands make fast buck: Study |
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