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MARKETING
NEW PRODUCTS & SERVICES
Bajaj Electricals launches premium range of products
TAKING a step forward in its efforts to become a clear leader in the luminaries business, Bajaj Electricals Ltd (BEL) has now launched a premium range of indoor and outdoor lighting products. "Keeping our commitment for coming out with energy ...
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Grundig to relaunch CTVs in India
KEEPING its focus on the high-end category of colour television, Grundig has announced its intention to retry the Indian market for its range of consumer electronic products. Grundig is hopeful of emerging as a strong contender in the high-end ...
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Brand Quest
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Looking back
Dec. 15-Dec. 21
Reliance pegs subscription base at 6 m in first year — LG, Samsung hope to liven up CDMA market
Competition Bill passed in Lok Sabha — Panel proposed to check MNCs
Coca-Cola may dump Life ho to aisi campaign — Thanda matlab rural campaign top draw in urban areas too
Jagatjit to roll out super premium whisky soon — White spirits, wines also on cards
Reliance Infocomm set for 4 m sq ft outdoor splash
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