MARKETING
ANNOUNCEMENTS
Zee Telefilms rechristened
As part of its restructuring exercise, Zee Telefilms is changing its name to Zee Entertainment Enterprises. Speaking to Business Line, Mr Ashish Kaul, Senior V-P, Essel Group, said, "The name change is part of the de-merger exercise ...
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STRATEGY
NDTV partners Karan Johar
NDTV has announced its partnership with film maker Karan Johar's production company, Dharma Productions, for the launch of its entertainment channel. Dharma Productions will produce shows for NDTV's entertainment channel. The ...
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Hilton Hotels, DLF join hands
Hilton Hotels Corporation has announced that it would create a joint venture company here with DLF Ltd (DLF) to develop and own 75 hotels and service apartments over the next seven years. The initial stage of the joint venture will see 20 ...
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Honeywell turns focus to eastern India market
Rate of growth in eastern India is higher than elsewhere in the country.
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AWARDS & HONOURS
RC&M Delhi, Ogilvy Outreach bag rural marketing awards
RC&M Delhi picked up five trophies and Ogilvy Outreach four at the first ever Rural Marketing Case Studies Awards held at the Leela Kempinski on Wednesday. The awards were hosted by the Rural Marketing Agencies Association of India (RMAAI)."The .
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IPR
`Intellectual property rights environment has changed in India'
Patents filed by Indian companies grow by 365 per cent
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INTERVIEW
`Time to unleash latent value'
Organised retail often causes labour displacements but also boosts logistics, manufacturing and agriculture.
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No behemoths to fear now in Indian retail space
Wal-Mart, Tesco and Carrefour. Who doesn't know these names as the world's big retailers. With Wal-Mart in, tying up with Bharti Enterprises Ltd, the only unknown is when the other big players will choose to enter India. And adding to the ...
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EVENTS
Indo-Australian Chamber to hold marketing meet on Dec 5
The Indo-Australian Chamber of Commerce is organising a daylong workshop on `Marketing and communication strategies for successful operations in the Australian market' on December 5, according to a press release. Three international consultants ...
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ADVERTISING
`Upbeat about India'
TBWA India's CMD says it's a fine feeling to have been in Asia-Pacific for 10 years and that India especially holds great promise.
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RETAILING
The spirit of Body Shop
The Body Shop, even as part of a major cosmetics group, continues to keep social responsibility close to its heart.
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Metro Cash & Carry plans more centres
Metro Cash & Carry India, which opened its third distribution centre in India here today, plans to set up distribution centres at all 35 cities that have population beyond one million. "The immediate plan is to open centres in Mumbai and ...
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Koutons raises Rs 112 cr from UTI Ventures, Argonaut, others
To come out with public issue by March
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PEOPLE
Going to the grassroots
The Body Shop sources from and supports a couple of projects that use resources found at the grassroots level, and is scouting for more.
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NEW PRODUCTS & SERVICES
Volkswagen to launch small car
`Specifically tailored to the needs of the Indian market'
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Huawei-3Com's new product range
Huawei-3Com (H3C) has announced the launch of its new product range. The product portfolio includes H3C S9500, H3C S7500, H3C S5600, H3C S5100, H3C S3600, and H3C S3100 series switches and H3C AR18, H3C AR28 and H3C AR46 series ...
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Polaroid digital cameras unveiled
The MCC Group, which serves as the sole national distributor of Polaroid cameras, has unveiled four Polaroid digital cameras. The launch marks Polaroid's first venture into the Indian digital camera market. The cameras have been launched in four ...
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Max Secure spyware tool
Max Secure Software, which has its development centre in Pune and marketing office in the Silicon valley, has launched the MaxSpyware Detector 2.0. The company is into development of anti spyware software. Talking to ...
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Vaakya develops new software product
Vaakya Technologies has developed a software development and delivery platform and a descriptive scripting language that would enable small and medium independent software vendors (ISVs) reduce time to develop and deliver applications to ...
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