Business Daily from THE HINDU group of publications
Tuesday, Oct 17, 2006
ePaper
Business Daily from THE HINDU group of publications Tuesday, Oct 17, 2006 ePaper |
|
|
|
|
|
|
|
Corporate
-
Overseas Investments Marketing - New Products & Services
Our Bureau
Mumbai , Oct. 16 Tata Motors launched its range of passenger vehicles in Ghana on Monday. The models introduced include the Indica hatchback, the Indigo sedan, the Indigo Station Wagon, the Sumo and the Safari Dicor. Tata Motors already has a presence in Ghana, having launched its commercial vehicles in 1974. The distribution and marketing will be handled by Tata Ghana & PHC Motors Ltd, which also distributes Tata Motors' commercial vehicles. Sales dealerships have been set up in Accra, Kumasi and Tamale, and service centres have been set up in the same three cities plus Takoradi. There are plans to introduce service centres in 10 more cities by next year. "Ghana has traditionally been an important market for Tata Motors," a press release quoting Mr Divyendu Kumar, head - International Business, Passenger Car Business Unit. "We are confident that the passenger vehicle range will be seen to offer superior value to customers in Ghana." In Africa, Tata Motors markets both passenger and commercial vehicle range. The company has presence in South Africa, Senegal, DR Congo, Ivory Coast, Kenya, Tanzania, Zambia, Uganda and Madagascar.
More Stories on : Overseas Investments | New Products & Services | Tata Motors Ltd | Cars
Article E-Mail :: Comment :: Syndication :: Printer Friendly Page
|
Stories in this Section |
|
The Hindu Group: Home | About Us | Copyright | Archives | Contacts | Subscription Group Sites: The Hindu | The Hindu ePaper | Business Line | Business Line ePaper | Sportstar | Frontline | The Hindu eBooks | The Hindu Images | Home |
Copyright © 2006, The
Hindu Business Line. Republication or redissemination of the contents of
this screen are expressly prohibited without the written consent of
The Hindu Business Line
|