Business Daily from THE HINDU group of publications
Friday, Sep 22, 2006
ePaper


News
Features
Stocks
Cross Currency
Shipping
Archives
Google

Group Sites

Marketing - Online Marketing
Info-Tech - E-Commerce & E-Business
Landmark to tie up with e-commerce portals

Deepak Goel

Also to open six bookstores every year

New Delhi , Sept. 21

To increase its online presence, bookstore chain Landmark plans to tie up with various e-commerce portals in the country to become their exclusive bookstore. It, therefore, plans to have its own server and website.

Landmark currently has its online presence only as part of the sify website and is hosted on the latter's server. "There are a large number of non-resident Indians who often want to gift books and other items to their relatives in India. Our online presence will cater to their need," said Ms Hemu Ramaiah, Chief Operating Officer, Landmark. Although these portals will sell Landmark's books and other products, they don't have to stock them or maintain a database of the books, she added.

Online business

The company started its online business about six years back. Under the new system, the payment gateway would still be of the e-commerce portals and a revenue sharing system would be worked out.

The company also plans to open six bookstores every year in various parts of the country, especially the North and the West. Each store would require an investment of about Rs 5-6 crore. Landmark currently has three stores in Chennai and one each in Kolkata, Mumbai, Baroda and Bangalore. It announced on Wednesday that it would shortly open its Gurgaon store.

More Stories on : Online Marketing | E-Commerce & E-Business | Books

Article E-Mail :: Comment :: Syndication :: Printer Friendly Page



Stories in this Section
Bajaj Allianz Life chalks out expansion strategy


Preethi mixer maker plans tabletop wet grinder foray
ECS, Intel launch contest
House of Pearl Fashions' US arm
Indian market is gathering pace
MSN India launches regional portals
TAG Media unveils in-store TV network across Spencer's stores
GRT to promote platinum collection
Samsung India unveils festive offer
Videocon launches `Har Din Diwali' offer
Titan plans more concept stores
Subhiksha to open 600 outlets across 5 States by next year
Hyundai opens sixth outlet in Hyderabad
Raymond renews contract with Konaka, Lims
Affluent Indians to grow 12 pc by 2009: Survey
Lakshmi Mills launches Tyche Life
UB keen to launch McDowell's rum in 4 more States
Landmark to tie up with e-commerce portals
Mahesh Chauhan is Rediff President
M&M launches new vehicles in small segment
Motilal Oswal's 1-paise broking
UBI, Tata AIG launch scheme for education loan borrowers
Snack delight


The Hindu Group: Home | About Us | Copyright | Archives | Contacts | Subscription
Group Sites: The Hindu | The Hindu ePaper | Business Line | Business Line ePaper | Sportstar | Frontline | The Hindu eBooks | The Hindu Images | Home |

Copyright 2006, The Hindu Business Line. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu Business Line