MARKETING
STRATEGY
Buyback scheme to push up Corolla sales
Last time Toyota dealers gave away petrol worth Rs 1 lakh as an incentive to buy Innova and this time they are willing to buy back the Corolla if it helps to push up the sales. Claimed to be a first in the industry, the scheme is worked out in ...
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WeP Peripherals fine-tunes export strategy
Dubai is hub for global operations and focus of increased shipments
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AWARDS & HONOURS
Medal run at Cannes continues
Ad agencies have a record 58 shortlists across categories
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MERGERS & ACQUISITIONS
IMSG acquires 66 pc in Candid Marketing
To acquire the remaining 34 per cent stake by 2010
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ADVERTISING
Titan begins `gifting campaign'
Co hopes to cash in on the ongoing wedding season
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Situations Ad may sell equity to foreign player
In talks with foreign networks
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PROMOTIONS & OFFERS
Coca-Cola World Cup carnival
A three-week-long FIFA World Cup carnival organised by Hindustan Coca-Cola Beverages Ltd has officially been inaugurated in Kottayam. Over the next three weeks, the carnival will move to Ernakulam, Thrissur, and Malappuram, staying for three ...
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CHANNELS AND FRANCHISES
Royal Sundaram in pact with ING Vysya Bank
Royal Sundaram Alliance Insurance Company Ltd has entered into a corporate agency agreement with ING Vysya Bank for distribution of general insurance products. According to a statement, Mr Antony Jacob, Managing Director of Royal Sundaram, ...
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More distributors for Tupperware
Tupperware India plans to add six distributors and 45 executive managers over the next year, according to Ms Asha Gupta, General Manager, Tupperware India Pvt Ltd. Currently the company has 76 distributors in 43 cities and would ...
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MARKETING RESEARCH
`Financial apartheid' in informal sector: Study
Haven't we heard dozens of such stories? Rags-to-riches stories never fail to fascinate, but in all that glory we often fail to see that singular ability of that successful entrepreneur — ability to access finance. That's what distinguishes ...
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PEOPLE
CavinKare CEO retires, to take up teaching
Mr K.S. Ramesh, Executive Director and CEO of CavinKare Pvt Ltd, has retired from the company. This is in line with his plans to retire at the age of 55 and pursue a career in teaching in leading management schools and consulting in the areas of ...
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TRENDS
Diesel variants dominate luxury car sales
`Trend towards dieselisation of the segment'
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NEW PRODUCTS & SERVICES
IBM unveils business class mainframe
Including new features such as speciality engines and ability to include service oriented architecture, the z9 is expected to receive attention in the Government and entertainment sectors including others. The speciality engine Integrated ...
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Ace Motors launches battery-run bikes
Promises 60-70 km mileage for just Rs 4.50
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New Sony notebook
Sony India on Tuesday introduced a notebook with embedded Blu-ray disk drive and applications, the VAIO VGN-AR18. Blu-Ray has been in the news for a while with many firms going to loggerheads over the new disc format. Blu-ray is ...
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Fusion kitchen from Sleek
Sleek International, a pioneer in modular kitchen concept in India and aleader in kitchen accessories, has introduced Fusion Kitchens in Kochi. A fusion kitchen is a perfect solution to problems such as cost saving, convenience, ...
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GE Health opens first radiopharmacy
GE Healthcare, a unit of General Electrical Company, today said it has opened its first radiopharmacy centre in the Capital and it would be operational by the end of 2006. The radiopharmacies are used to label and produce ...
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Tata Tele, Samsung mobile with anti-theft tracker
SoS alert to 10 select numbers also possible
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Brand Quest
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