Financial Daily from THE HINDU group of publications Thursday, Jun 01, 2006 |
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Marketing
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New Products & Services Another Maggi variant from Nestle Our Bureau
Nestlé India has launched MAGGI Dal Atta Noodles. The product being launched nationally is priced at Rs 13 for 100gm pack and Rs 50 for a 400 gm pack.
Mr Martial Rolland, Chairman and Managing Director of Nestlé India said, "MAGGI is the leader in the Instant Noodles category because it is constantly improving its understanding of the consumer to give them excellent and tasty products that provide nutrition, health and wellness. The new MAGGI Dal Atta noodles is yet another concept."
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