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Our Bureau

Mumbai, March 21

Enhancing its soap portfolio, Godrej Consumer Products Ltd has launched a new brand — `EVITA Age Control Soap.'

The company claims that the soap after regular usage for five weeks helps in reducing fine lines. Commenting on the launch, Mr H.K. Press, Executive Director and President, Godrej Consumer Products Ltd, said, "There is an increasing demand among Indian women for convenient and inexpensive solutions for skin care and a need to look good naturally. This is the result of our continuous efforts to offer improved and innovative products to our consumers."

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