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Logistics and transportation management — Oracle gains new product with G-Log buy

Krishnan Thiagarajan

San Francisco , Sept. 21

ADDING to the string of acquisitions made in the past ten months, Oracle Corporation announced that it has snapped up G-Log, a provider of logistics and transportation management software here. This acquisition, which will be its tenth one over the past nine months, is expected to boost Oracle's capability in the supply chain and logistics management space. However, the financial terms of the deal have not been disclosed as a part of the deal announcement. This announcement comes just a week after the $ 5.85-billion proposed acquisition of Siebel Systems.

Earlier, in a question and answer session with over 300 journalists participating in Oracle OpenWorld, 2005, Mr Charles Phillips, President, Oracle, said that, "Speed and clarity in communication are the lessons that we learnt from PeopleSoft acquisition that were applied to other acquisitions made by Oracle this year."

Decisions on people were taken quickly and communication with customers initiated as soon as the acquisition was announced and these had helped Oracle handle integration issues smoothly, he added.

The decision on people and changes within the PeopleSoft/JD Edwards and Oracle organisation were taken within 30 days of the announcement of acquisition in January this year.

In the Siebel Systems acquisition announced last week, "advisory boards" within Oracle contacted Siebel customers on the announcement day.

He also claimed that part of the reason for the successful integration of PeopleSoft acquisition was that a substantial number of people had worked earlier for Oracle and it had been a "homecoming" for quite a few of them. Highlighting another datapoint confirming this view, Mr Phillips said that the PeopleSoft customer support satisfaction score had actually gone up post-merger, indicating that customers appeared satisfied with this merger.

Since January, when the PeopleSoft acquisition was announced, Oracle has added eight more acquisitions to its portfolio, starting with Oblix focussing on the identity management technology, Retek (retail management software), TripleHop (enterprise search products), TimesTen (real time data management), Profit Logic (retail), Context Media (enterprise content integration software), i-flex (banking) and the latest being Siebel in the customer relationship management space.

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