![]() Financial Daily from THE HINDU group of publications Wednesday, Aug 10, 2005 |
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Marketing
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Strategy Now, personalise diamonds with laser inscription system Our Bureau
Mr Tehmasp Printer, Managing Director, International Gemological Institute, at the launch of LaserScribe, a diamond laser inscription system for jewellers and consumers, in Mumbai on Tuesday. Paul Noronha
Mumbai , Aug. 9 INTERNATIONAL Gemological Institute, a diamond, gemstone & jewellery certification laboratory in the country, has launched LaserScribe, a diamond laser inscription system. Consumers can personalise their diamonds by inscribing a message on the diamond for their loved ones. Apart from personalised messaging, diamonds manufacturers, jewellers and retailers can now create their own brand name, logo and certification number on the diamonds distinguishing their stones over that of the competition for added authenticity and assurance to the consumer. The inscription charges range from Rs 300-500 depending on the message and certificate number.
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