Financial Daily from THE HINDU group of publications
Friday, Jun 03, 2005
Financial Daily from THE HINDU group of publications Friday, Jun 03, 2005 |
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Money & Banking
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Life Insurance Marketing - New Products & Services ICICI PruLife unveils unit-linked products Our Bureau
Mumbai , June 2 ICICI Prudential Life Insurance Company has unveiled `Invest Shield', a range of unit-linked products that protect the policyholder's capital with an opportunity to earn market-linked profits. The unit-linked capital guarantee insurance plans come in four variants Invest Shield Life gives the customer the value of the policy at the end of the term. Invest Shield Cash provides liquidity benefits during the policy term and the policy value at the end. Invest Shield Gold is a policy for those who want a limited premium-paying term, but are seeking the protection and savings benefits over the longer tenure. Invest Shield Pension is a retirement solution. The plans are structured so that he invested premiums are parked in a market-linked unit fund to provide potentially higher returns over a long period. A maximum 30 per cent of the fund is invested in equities and the balance in debts or bonds.
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