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Friday, May 13, 2005

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MARKETING

STRATEGY


Hitachi, Acer join hands to tap Asia-Pacific market
HITACHI Data System (HDS) and Acer on Thursday announced a joint marketing plan for the Asia-Pacific market, including India. As part of the initiative, Acer will undertake marketing, sale and support for Hitachi Thunder 9500 V series modular ... More

Philips to come out with energy efficient products
PHILIPS India Ltd, known popularly for its radios and light bulbs, is positioning itself as a healthcare, technology and lifestyle company. The company has interests in software, consumer electronics, appliances and semi-conductors. Mr K. ... More

`Me & Mom' show at MET campus, Bandra
K PLAN Market Solutions, in association with the Mumbai Educational Trust & Young Explorer, is organising a three-day edutainment exhibition "Me & Mom" from May 27 at the MET Campus, Bandra. The event is presented by Parle Products Private . More

AmEx offers benefits to platinum card members on Delta Air
AMERICAN Express has announced that Delta Airlines would join its International Airline Programme that provides American Express Platinum Card members a free companion ticket with every purchase of a full-fare ticket in specified classes and ... More

ADVERTISING


Bates India proposes to expand operations through M&As
BATES India is contemplating expanding its operations in south India by setting up branches in Chennai and Bangalore. At present the agency has liaison offices in these cities and there are plans to acquire smaller agencies and marketing service ... More

PROMOTIONS & OFFERS


Tourism roadshow to sell Kerala
CONSOLIDATING its leadership in the domestic market and expanding its reach globally, Kerala Tourism has launched a major promotional campaign with a focus on `Look East, Win West' and `Woo women and elders'. "After making a mark in traditional ... More

Kochi-Hyderabad package deal from Air Sahara
HYDERABAD: Air Sahara, in association with Kerala Tourism, has announced a promotional package on the Hyderabad-Kochi-Hyderabad sector. The package, which has 10 variants to cater to different needs, includes hotel stay, food and visits ... More

DIRECT MARKETING


Amway opens online product ordering centre in Mangalore
MANGALORE: Amway India has opened a product-ordering centre in Mangalore. A company release said here on Thursday that Amway distributors could place online orders for products at this centre. These orders will be electronically ... More

RETAILING


Govt looking at options for FDI in retail
THE Government on Thursday said it was considering several options in a bid to modernise the retail sector, including opening it up to foreign direct investment, provided the existing "set-up" is not displaced. Speaking to reporters after an ... More

RPG to terminate joint ventures with Dairy Farm
ENDING months of speculation, RPG Enterprises on Thursday officially confirmed that it had concluded discussions with the Hong Kong-based Dairy Farm International , to terminate their joint venture agreements in India. An RPG press release, ... More

Wal-Mart plans `significant' investments, to raise sourcing — Seeks opening up of retail sector
US retail giant Wal-Mart is upbeat on India. Not only does the company want to substantially scale up sourcing from here, but also it has sought opening up of the retail sector for making "significant" investments. The Wal-Mart International ... More

NEW PRODUCTS & SERVICES


Porsche launches Carrera
GERMAN car major, Porsche AG, on Thursday launched its sports car 911 Carrera Cabriolet in India. It will be imported from Stuttgart and sold in India through the company's partners, Exclusive Motors in Delhi and Shreyans Motors in Mumbai. ... More
Brand Quest


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Top Stories
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Porsche launches Carrera

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Industry posts 8 pc growth in 2004-05

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Indian Bank IPO in H1 at `significant' premium

Merger moves don't go far enough

In Focus

BHEL Disinvestment
China's revaluation
Dabhol power regenerated
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Sethusamudram Canal Project
India Inc's overseas acquisition
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In Depth

Gender Justice
Simple Economics
Tax Talk
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Looking back
May. 1-May. 7
Leyland to float company to trade in used trucks

`Common Man' to endorse Air Deccan

TAFE emerges second in tractor sales

Tata unveils mini truck

`Online ad spend set for big leap'


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