![]() Financial Daily from THE HINDU group of publications Thursday, May 05, 2005 |
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MARKETING STRATEGY Sony to host another reality show BUOYED by the success of the reality show Indian Idol, Sony Entertainment Television (SET) has acquired rights to another reality show called Operacion Triunfo. Fame Gurukul, the Indian name for the show, will select 14 ... More
New outfit to market Himalaya's herbal lifestyle products CUSTOMER RELATIONSHIP MANAGEMENT Personalise, don't intrude ADVERTISING Mid-Day Multimedia may raise ad rates of Mid-Day MID-DAY Multimedia Ltd may raise advertisement rates of its evening newspaper Mid-Day next week, ahead of the slated entry of three other newspapers in Mumbai. "We would like to raise rates now before competition arrives. Once the new ... More
TBWA\India to handle creatives of Nutrine's fruit bar brand PROMOTIONS & OFFERS
`Common Man' to endorse Air DeccanINDIA'S low cost airline Air Deccan said on Wednesday that it will sell some of its tickets at Re 1 and named renowned cartoonist R.K. Laxman's `Mr Citizen' as the brand ambassador of the airline. "The vision of Mr Laxman and that of the ... More
CHANNELS AND FRANCHISES Oriental Insurance tie-up with Posts functional in Delhi ORIENTAL Insurance Co is expecting that its distribution tie-up with the Department of Posts would help garner an additional premium income of about Rs 100 crore during the current financial year,the Chairman and Managing Director, Oriental ... More MARKET SHARES Philips eyes chunk of high-end CTV market WITH an increased thrust on the high-end segment, consumer electronics major Philips India is targeting a turnover of Rs 550 crore for its colour television in the current year, up from the Rs 400 crore in the last year. According to Mr Suresh ... More MARKETING RESEARCH TAM Media wing ties up with news monitoring agency TAM Media Research's PR and content analysis wing, Eikona PR Track, has tied up with Esha News Monitoring Service, an agency that is said to track 90 channels in India. "TAM Media Research has noticed the growing usage of TV editorial content ... More
STANDARDS & BENCHMARKS FDA may pass order on Johnson's baby oil today Johnson (J&J) Ltd's baby oil on Thursday. According to sources in the FDA, the company has been given a couple of ... More NEW PRODUCTS & SERVICES Scorpio launched in Malaysia Mahindra Ltd (M&M) on Wednesday announced the launch of the Scorpio in the Malaysian automobile market. It would be marketed through USF-HICOM (Malaysia) Sdn Bhd, which is a member of DRB-HICOM, a diversified conglomerate and the ... More
Cobra beer launched in Mumbai
EuroNews launches service in India Brand Quest Comments & Letters to the Editor to: bleditor@thehindu.co.in Subscribe to: Business Line |
Budget Highlights Budget at a glance Budget Speech Budget documents Railway Budget 2005 - 06 Economic Survey 2004-2005 Pick a Winner Stock Market Contest
Top Stories In Focus Know your health Cash Transaction Tax Fringe Benefit Tax Using forex for infrastructure Soaring sugar prices
In Depth Insurance Corner Simple Economics Tax Talk NRIs & Investment Avenues
Looking back Apr. 24-Apr. 30 Indians top `intending car buyers' list across Asia |
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