The Hindu Business Line : Tuesday, April 05, 2005

P&G cuts prices of Tide bar
FOUR months after entering the detergent bar market with Tide, Procter & Gamble (P&G) has brought down its prices. A P&G spokesperson told Business Line that the prices of Tide bar have been reduced by Rs 3 for the 200-gm pack and Rs 1.50 More

SABMiller hopes to brew new beer habits with 500-ml pack
SABMiller, the global brewing giant that controls Shaw Wallace Breweries Ltd, is rolling out its main brands in a new pack size of 500 ml in lightweight non-returnable glass bottles as it attempts to re-fashion beer consumption in the country. ... More

RADIO/TV

Cable, satellite broadcasting body opens India chapter
THE Cable and Satellite Broadcasting Association of Asia (CASBAA) on Monday announced that it is launching a CASBAA India Chapter. This move is in line with a regional strategy, Mr Marcel Fenez, Chairman, CASBAA, said at a news conference. ... More

IPR

Pharma MNCs likely to tighten hold on patents
WITH fewer innovations in the pipeline, multinational pharmaceutical companies may become more aggressive in protecting their patent rights, making it tougher for generic companies to manufacture cheaper versions of drugs. According to ... More

PROMOTIONS & OFFERS

Singapore Airlines unveils new offers
SINGAPORE Airlines (SIA) has introduced new promotions covering dining, shopping, and entertainment on its Boarding Pass Privileges programme during April, May, and June. According to an official release, passengers have to present their SIA ... More

DIRECT MARKETING

Amway India to leverage wellness concept
AMWAY India plans to launch more products in the Nutrilite (nutrition and wellness) and cosmetics segments between now and August 2005, which marks the end of the company's fiscal year. "Globally, Amway is known as a wellness and beauty ... More

RETAILING

Pantaloon mulls mall for home needs category
PANTALOON Retail (India) Ltd has acquired about five acres of land at Thoraipakkam, along the Old Mahabalipuram Road, to set up a mall. The mall would cater exclusively to the home needs category, according to reliable sources. The proposed ... More

NEW PRODUCTS & SERVICES

Ford rolls out 1,00,000th Ikon
CHENNAI: Ford India on Monday rolled out the 1,00,000th Ikon from its plant at Maraimalai Nagar, near here. To mark the occasion the company has launched "Josh100" limited edition celebration series. The company launched the Ford Ikon, ... More

Brand Quest

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