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Stanford B-school plans programmes for growing cos

Our Bureau

Bangalore , Jan.13

Globalisation of India Inc., with a few success stories like Infosys, has led Stanford Graduate School of Business to broaden its scope of programmes for growing companies.

However, the business school has no plans to either franchise its faculties or enter India to set up its unit.

Stanford, one of the premier American universities drawing talent from diverse intellectual and cultural background from different countries, has made a strategic choice to remain small size and focus on quality.

Mr Daniel N. Rudolph, Senior Associate Dean (Operations) and Chief Operating Officer, who was here in connection with an Executive Forum on Tuesday, said there was increasing interest among small and medium companies to keep abreast of developments in business schools so that they could sharpen their strategies to emulate corporates like Infosys to grow big. Stanford was in talks with major companies such as Reliance Industries, Ranbaxy Pharmaceuticals, HP India and Infosys on having customised programmes for its top executives. The programmes would be in the areas of global marketing strategies; organisational development and leadership.

He said top companies in India were aware that to be a global company, one has to keep abreast of what was happening in B-schools, which gave emphasis on research. "Our goal is to get four to five companies to send their executives to Stanford every year."

Citing the phenomenal growth of Infosys, he said from being a $100-million company three years ago, it now was a billion dollars company. "How do you manage such a growth? It requires top managers who are well trained." Entrepreneurship was not central only to start up companies, he said adding in the seamless business environment, need for innovation in business strategies assumes importance for organisational development to retain their competitive edge and stay ahead in the race.

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