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Saturday, December 18, 2004

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MARKETING

STRATEGY
Yo! China plans 20 more restaurants
MOODS Hospitality Pvt Ltd, promoter of the Yo! China chain of restaurants, is on an expansion spree. Launched in May 2003, the `Yo! China' chain of Chinese restaurants has six outlets in the Capital at present but plans to add about 20 more ... More

Brand name for SHG products
MADURAI: The products manufactured by self-help groups (SHGs) under Mahalir Thittam in Madurai district will henceforth be marketed under a single brand name `Mahumati'. The District Collector, Mr D. Raajendiran, disclosed this at a ... More

Kaya opens three skincare clinics
KAYA Skin Clinic, a venture by Marico Industries Ltd, launched its skincare clinic in Chennai. The company opened three clinics in the city, taking the total number of clinics to 27 across the country. With today's inauguration, the company ... More

IPR
HC remits back Glaxo patent issue
MR Justice Pinaki Chandra Ghosh of the Calcutta High Court on Thursday remitted back the issue of patent sought by GlaxoSmithKline Plc claiming Rosiglitazone Maleate tablet as its research invention product, which the Controller of Patents & ... More

IP Appellate Board dismisses plea to cancel trademark
THE onus of proof of any alleged contravention or failure to observe a condition entered on the register of trademarks lays on the applicant seeking the High Court's order for rectification of the register in respect of a registered trademark, ... More

EVENTS
`Dubai Shopping Festival may draw over 3 m visitors this time'
The holiday arm of the Dubai-based carrier, Emirates Holidays, has come out with a number of packages. More

RETAILING
IOC to roll out XTRACARE retail outlets in 2 phases
AS part of its retail branding strategy and customer-centric, value-added initiatives, Indian Oil Corporation Ltd announced a phased unveiling of its XTRACARE brand of retail outlets across the country. To begin with, a total of 1,080 retail ... More

Linc Pens' exclusive outlets soon
LINC Pens & Plastics Ltd, among the top-five writing solutions company in the country, has firmed up a pilot project whereby five exclusive retail outlets of the company would be rolled out within the next few months under the "Just Linc" banner. More

NEW PRODUCTS & SERVICES
Madura Garments unveils made-to-measure suits
READY-TO-WEAR apparel major Madura Garments has entered the world of the custom-made. It recently launched a made-to-measure (MTM) collection of suits in its premium formalwear brand, Louis Philippe. Speaking to Business Line, Mr Rishi ... More

Reliance Info unveils new plan for FWP subscribers
RELIANCE Infocomm on Friday announced a new plan for its fixed wireless phone (FWP) offering unlimited free calls to Reliance phones anywhere in the country. The new plan will be applicable for both pre-paid and post-paid FWP. Mr S.P. Shukla, ... More


Brand Quest



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