MARKETING
STRATEGY
Nutrine Confectionery to expand product range
NUTRINE Confectionery Co Pvt Ltd, the market leader in sugar boiled confectionery, plans to expand its product range to deposit candies. Slated for launch in the next couple of months, the company plans to introduce around four to five brands ...
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IPR
`Conditional registration of trademark illegal'
THE Registrar of Trade Marks had erred in registering a trademark by imposing conditions as to the area of operation, the Intellectual Property Appellate Board, Chennai has held. In its recent order, the board averred that the Registrar having ...
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REGULATORY BODIES & RULINGS
Broadcasters should not deny content to distributors: TRAI
BROADCASTERS will now not be allowed to deny content to distributors of television channels - be cable operators, direct-to-home (DTH) service providers or any other platform. The Telecom Regulatory Authority of India (TRAI) today issued a ...
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ADVERTISING
"360 win" for O&M
OGILVY & Mather India has been declared the first runner-up for the `Office of the Year' Award at the `Agency of the Year Awards' event conducted by Media magazine in Hong Kong on Thursday. An O&M press release claims it is the only Indian ..
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PROMOTIONS & OFFERS
SUSTA hires i2i for promotions
THE Southern United States Trade Association (SUSTA) has hired Imports 2 India (i2i), a marketing firm, to undertake its promotional activities in the country. SUSTA is a non-profit agricultural association comprising departments of ...
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MARKET SHARES
Tata AIG eyes 20 pc market share by `07
TATA AIG Life Insurance Company has said that it aimed to be the number-two private player in the life insurance industry with a market share of 20 per cent by 2007. Mr Ian Watts, Managing Director, Tata AIG, estimated that by 2007, private ...
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RETAILING
D'damas plans to spread its retail horizon
D'DAMAS Jewellery India Pvt Ltd, the 50:50 joint venture between the $1-billion Damas of Dubai and Gemplus Jewellery Ltd, will make its branded jewellery available in over 400 outlets in the country by early next year. Talking to newspersons ...
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TRENDS
Andrx transfers EMR of cardiovascular drug to Ranbaxy's US arm
US-based Andrx Corporation has decided to transfer its exclusive marketing rights of the generic version of the cardio-vascular drug Monopril HCT to Ranbaxy Pharmaceuticals Inc, the US subsidiary of Ranbaxy Laboratories Ltd. According to a ...
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NEW PRODUCTS & SERVICES
Greaves Cotton hopes to ride on 3-wheeler makers' orders — Rolls out millionth light diesel engine
GREAVES Cotton Ltd, part of the B.M. Thapar group, plans to expand its light diesel engine production facilities through an additional investmentof about Rs 100 crore, according to Mr Karan Thapar, its Chairman. Addressing reporters at the ...
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Brand Quest
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