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LG forays into server market

Our Bureau


Mr R. Manikandan, Deputy General Manager, Sales and Marketing (IT Products), LG Electronics India, at the launch of LG Pro Server in the Capital on Thursday. - - Ramesh Sharma

New Delhi , Nov. 25

THE Korean major, LG Electronics India Ltd, on Thursday announced its foray into the server segment by launching its product for the `small and medium business' (SMB) segment. It expects to fuel growth with this launch and post over 68 per cent rise in turnover in the IT segment at Rs 760 crore in 2004.

The LG Pro Server is priced in the range of Rs 54,000- Rs 1.4 lakh. "The server launch is in line with LG's commitment to offer very high quality, feature-rich and well-performing products to the market segment at very competitive prices ," said Mr R. Manikandan, Deputy General Manager, Product Group Head - IT Products, LGEIL.

LGEIL is already offering a whole range of PCs catering to the varied market segments.

The company has an assembly line plant in Greater Noida in Uttar Pradesh near Delhi. The facility has a capacity of five lakh units. LG's current market share in the monitors and OSD segment is 34 per cent and 44 per cent, respectively. The turnover in the IT segment for the year 2003 was Rs 450 crore.

LG will eventually introduce the high-end servers

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