The Hindu Business Line : Tuesday, November 02, 2004

STRATEGY
Zee Music lines up plans to reach top slot
ZEE Music is hoping to gain an edge over other music channels and emerge as the leader in the business through its associate channel, Zee Cinema. "Through the exclusive film rights bagged through our associate channel Zee Cinema, Zee Music ... More

It's business on channel front
THE news channels space is witnessing action. After a host of Hindi and regional news channels hitting the television screen, it now seems to be the turn of business news channels. Channels from Television Eighteen (TV 18) India, Jagran, NDTV ... More

Tilaknagar bets on new launches to spur growth — Eyes Rs 130-cr turnover this fiscal
TILAKNAGAR Industries Ltd, which owns brands such as Mansion House Brandy and Senate Whisky, will introduce a new whisky and vodka in the regular priced segment by December this year. The company, based at Shrirampur township located in the ... More

PROMOTIONS & OFFERS
SriLankan Air's festive offer
TO celebrate the completion of its 25th year, SriLankan Airlines is offering its passenger from Kochi and Thiruvananthapuram two nights of free accommodation in Sri Lanka on the purchase of two return tickets to Colombo from either city. For ... More

Royal Sporting launches `New Balance' range
ROYAL Sporting House on Monday launched `New Balance' footwear and apparel in India and announced its association with Brett Lee, who is endorsing the product in India. Interestingly, the company does not believe in celebrities endorsing its ... More

NEW PRODUCTS & SERVICES
GM unveils new version of Chevrolet Forester
GENERAL Motors India on Monday launched the new version of its sports utility vehicle `Chevrolet Forester' to tap the growing SUV market in India. The `Forester MY 2005' has been priced at Rs 12.98 lakh (ex-showroom, Delhi), the President and ... More

Anti-lightning system launched in Kerala
KOCHI: The New Delhi-based Current Indo Group has introduced modified heavy duty lightning terminating system - Current Y2K - in the Kerala market. The system has various models with coverage of 10-metre to 50-metre radius of ... More

Brand Quest

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Looking back
Oct. 24-Oct. 30
Maruti, Toyota models top customer satisfaction survey

Purity standards for soft drinks by year-end

Southern guzzlers keep beer sector spirits high

More new channels lead to distribution problems

Scotch pours in; but no cheers for global brands

New broadcasting platforms will pose challenge to research outfits