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Friday, October 29, 2004

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MARKETING

CHANNELS AND FRANCHISES
HelpAge India to distribute LIC products
HELPAGE India, an age-care organisation has been appointed corporate agent by the Life Insurance Corporation of India (LIC). Under a memorandum of understanding between HelpAge and LIC, the organisation, will distribute LIC's products, ... More

RETAILING
Planet M plans more outlets
PLANET M, the music retail chain, plans to take its tally of stores to 100 from 77 currently, in the next four to five months, by primarily expanding in the South. The chain, which on Thursday opened its second store in Chennai, will spread out ... More

MARKETING RESEARCH
Scotch pours in; but no cheers for global brands
THE Scotch whisky exports to India vaulted 15 per cent in value during the first half of 2004 but the global Scotch brands have nothing much to cheer about from their presence in the domestic market. The value of exports crossed 6.2 million ... More

BRANDS
Cadbury India to consolidate existing Adam's brands
"Next year, we may diversify into chewing gums and bubble gums." More

NEW PRODUCTS & SERVICES
Discovery launches lifestyle channel
DISCOVERY Networks India today unveiled its new 24 hour-international lifestyle channel called Discovery Travel & Living. The channel's advent also marks the global debut of Discovery Lifestyle Networks. Mr Aditya P. Tripathi, Director ... More

New blend from Shaw Wallace
HYDERABAD: Shaw Wallace & Company Ltd (SWCL)has launched its Director's Special Black Whisky (DSBW) with a new blend here on Thursday. Addressing a press conference here, the President of , SWCL, Mr A.K.M.A. Shamsuddin, said that Andhra ... More

AirTel Pit Shop in Manipal
MANGALORE: Mr Jagadish Kini, Director and CEO (South Central Region), Bharti Cellular Ltd, inaugurated the "AirTel Pit Stop" at Manipal in Udupi district recently. An AirTel press release said here that the Pit Stop at Manipal would ... More


Brand Quest



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M&M scouting for acquisition in China

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Southern regional advertisers see better reach thru English channels


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