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Monday, June 07, 2004

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MARKETING

STRATEGY
Dabur looks to overseas markets for growth
WITH the FMCG market remaining sluggish and competition getting even more aggressive on the price front, Dabur India Ltd has decided to focus on its international operations for growth this fiscal. The company, which turned into a full-fledged ... More

Bausch & Lomb turns focus to youth
IT'S not just a penchant for contact lenses, preference for coloured soft lenses is increasing among Indian youth. Contact lenses are no longer just for vision correction. "The trend is picking up. The youth are picking coloured lenses to ... More

ONLINE MARKETING
Baazee.com to focus on South
BAAZEE.COM, the Mumbai-based e-commerce site, plans to increase its seller base in the south, especially in Chennai and Bangalore, and is organising a series of road shows to raise awareness among sellers. The three-year-old online platform has ... More


Brand Quest



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Top Stories
Interest rates set to harden


Bond markets yet to catch FM tune

Economic consequences of the CMP

Kharif urea distribution plan finalised

Dalal Street likely to see narrow movement

Looking back
May. 30-Jun. 5
ICICI Infotech launches ERP package for SMEs


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