Financial Daily from THE HINDU group of publications
Tuesday, May 25, 2004
Financial Daily from THE HINDU group of publications Tuesday, May 25, 2004 |
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Marketing
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Advertising Mudra South gets new Executive VP Our Bureau
Bangalore , May 24 MUDRA South has announced the appointment of Mr S. Radhakrishnan as its new Executive Vice-President. Mr Radhakrishnan, who has been with Mudra since 1995, will now be responsible for directing Mudra South. Mr R. Lakshminarayan, Executive Director South and Head of Mudra South said, "Mr Radhakrishnan will play a key role in accelerating the momentum towards market leadership that the agency is aiming at within two to three years. He will be working closely with me in converting our strategies into ground reality." Having worked with agencies such as Chaitra Leo Burnett, R.K.Swamy BBDO and Mudra Ahmedabad earlier, Mr Radhakrishnan's experience spreads across various categories, including readymade garments, consumer durables, services, technology and confectioneries . He has worked on a number of top-notch brands such as Peter England, Byford, McDowell, IFB, BPL, Epson, Duroflex, Dhara and Rasna. Mr Radhakrishnan, an alumni of the Indian Institute of Management, Bangalore, has over 20 years of experience in marketing, advertising and communications area.
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