Financial Daily from THE HINDU group of publications
Thursday, Apr 08, 2004

News
Features
Stocks
Cross Currency
Shipping
Archives
Google

Group Sites

Corporate - Outlook


HM projects 50 pc growth in Lancer sales with Invex

Our Bureau

Hyderabad , April 7

LAUNCHING 1.8 litre Lancer Invex with an intelligent Man-o-Matic technology, Hindustan Motors on Wednesday announced that the company expects to increase its sales by about 50 per cent riding on this car and its recently launched other models including the economy 1.5 litre versions.

The Chief General Manager of Hindustan Motors, Mr K. Chandran, said that the company sold about 3,000 Lancers last year and expects to market about 4,500 cars this year backed by its new offerings Invex and the economy range of models.

Apart from this, the company expects to garner sales of 150 Pajeros, its high-end sports utility vehicle (SUV).

Mr Chandran said that the launch of Lancer Invex forms part of the growth strategy for Indian market. This topline model enables HM to significantly expand its base in the market.

The company is in parleys with some neighbouring countries including Bangladesh, Nepal and Sri Lanka to explore export opportunities.

Announcing a new dealership in Hyderabad — Surekha Auto — the CGM said that Andhra Pradesh was a key market for HM and this would pave way for growth of business in the region.

About 80 per cent of Lancers sold are of diesel versions.

Highlighting the Man-O-Matic engine features, Mr Chandran said this comes with Invecs or intelligent and innovative electronic control system technology that adapts itself to the driving style of the person behind the wheels. Backed with a feature that combines the advantages of manual and automatic transmission, which the company claimed was first such in the country, this enables the driver to select between sports mode for an active driving experience and an autopilot mode for a relaxed driving mode. The 1834 cc gasoline engine powered car is priced at Rs 8.95-lakh ex-showroom.

More Stories on : Outlook | Cars

Article E-Mail :: Comment :: Syndication :: Printer Friendly Page



Stories in this Section
Alden Prepress to expand Chennai operations


BHEL (R&D) bags Rs 18-cr orders
Hetero Drugs may bag Congo order for anti-AIDS drug
Philips plans to sell unit in Kolkata
FDC scouting for global tie-ups
Granules board okays hike in promoters' stake
Bharti raises $100 m through FCCBs
Kerala High Court stays Govt order on renewing Coca-Cola licence
TVS Motor, Union Bank join hands for finance scheme
Anchor Electrical buys out Rider
Deepak Roy to buy out Polychem's IMFL brands
Radico Khaitan acquires bottling plant in AP
Kuoni Travel buys Resnet from Traveljini
NTPC to expedite work on Ramagundam unit
Rallis, EI Dupont sign pact for co-marketing
GM to make India low-cost supply base
BHEL expects construction orders worth Rs 1,000 cr
IOC plans Rs 3,000-cr investments
HM projects 50 pc growth in Lancer sales with Invex
Finolex Pipes plans expansion, bets on agricultural growth
SAIL's RMD iron ore output up 8 pc
Ashok Leyland reports record vehicle sales



The Hindu Group: Home | About Us | Copyright | Archives | Contacts | Subscription
Group Sites: The Hindu | Business Line | Sportstar | Frontline | The Hindu eBooks | The Hindu Images | Home |

Copyright 2004, The Hindu Business Line. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu Business Line