Financial Daily from THE HINDU group of publications
Friday, December 19, 2003
Markets (Dec. 18)
BL 2501964.36 (+34.08)
BSE Sensex5455 (+36.77)
S&P CNX Nifty1756.10 (+22.85)
US Dollar (Buy/Sell)45.47/45.60
Gold Std (10 gm)6110 (+20)

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MARKETING

STRATEGY


Hero Honda to restyle CBZ Ambition
AFTER the runaway success of the two reworked variants of the Splendor and the Passion, Hero Honda's premium commuter (100cc) segment motorbikes, the company has sent two of its executive segment bikes - the Ambition and the CBZ - to the ... More

Hatsun sets sights beyond South — Ice-cream plant coming up in Seychelles
HATSUN Agro Product Ltd will set up dairy operations in Sri Lanka and an ice-cream plant in the Seychelles. Its Managing Director, Mr R.G. Chandramogan, said international brand experts Al Ries and Laura Ries would advise the company on how to ... More

CONSULTING


Ries duo to consult for more Chennai firms
HATSUN Agro is the first Indian company that the celebrated branding duo, Al and Laura Ries, is consulting for. That apart, on their visit to Chennai, they will also conduct separate one-day strategy sessions for two more Chennai companies, one ... More

ADVERTISING


Leo Burnett crowned `agency of the year'
At a celebration held in Chicago recently, which brought together Burnetters from around the world to toast the network's most successful agencies and laud their most brilliant work, a panel of 22 judges evaluated the work of 160 Leo Burnett ... More

PROMOTIONS & OFFERS


Act changes come into force from January — Infant food cos in a spot
INFANT food manufacturers such as Nestle(Cerelac), Heinz(Farex), GlaxoSmithKline(Junior Horlicks) and host of others will soon have to put the brakes on promotional activities, thanks to an amendment that expands the purview of the existing Act ... More

LG offer on computer range
MUMBAI: LG Electronics India Pvt. Ltd (LGEIL), engaged in the display and optical storage devices segment, has announced a promotional scheme for its MY PC range of computers this Christmas season. The scheme, operational currently, will ... More

RETAILING


Café Coffee Day to go overseas
AMALGAMATED Bean Coffee Trading Company Ltd plans to take its liquid coffee retailing division, Café Coffee Day, overseas during the first quarter of the financial year 2004-05. The coffee pub chain would open 50 outlets in ten overseas ... More

MARKETING RESEARCH


Market research major TNS Mode to merge with NFO MBL India
LEADING market research majors TNS Mode and NFO MBL India have decided to merge their operations in India and Sri Lanka. The new outfit has been named TNS India (P) Ltd, to be implemented from January 1, 2004. Mr Debi Basu, Joint Managing ... More

BRANDS


`Brand India should sell on intellect, not cheap services'
FOR Brand India to exist, the country should sell itself on its intellectual capabilities and not as a cheap destination for services. So said the brand gurus, Al and Laura Ries, on the first day of their visit to Chennai on Thursday. Referring ... More

NEW PRODUCTS & SERVICES


Amkette unveils peripherals range
ALLIED Electronics and Magnetics Ltd, makers of the Amkette brand of floppy disks, today launched a range of computer peripherals such as keyboard and mouse, targeting a share of the high-end computer peripheral market. The products the company ... More

Pidilite launches liquid pipe sealant
This launch is in line with Pidilite's overall strategy of targeting niche segments and introducing new products to meet customer requirements, the company said in a news release. M-Seal Plumber has been launched in two colours - black and ... More

New storage device from HP
BANGALORE: Hewlett-Packard India Pvt Ltd announced the introduction of a new network attached storage device - NAS 2000s, in the Indian market. This is the first NAS device in the world utilising Microsoft's new Windows Storage Server ... More


Brand Quest
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Dec. 7-Dec. 13
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