The Hindu Business Line : Saturday, November 29, 2003

Avitaa Masalas to enter Kerala
AFTER launching a potato chips brand early this month in Tamil Nadu, Avitaa Masalas is planning to further consolidate its food products business. Avitaa Masalas is part of the Rs 150-crore Arumuga group. Avitaa will market its chips brand, ... More

Aban Info to market Newton display systems
ABAN Informatics Ltd, the information technology arm of the Aban Group, has entered into a tie-up with Australia-based Newton Pty Ltd to market the latter's panel display systems in India. Speaking to Business Line, Mr Sailendra Bhaskar, ... More

Tenali Raman on mobile
THIRUVANANTHAPURAM: Toonz Animation India has entered into an exclusive agreement with Tinfo Mobile, a dedicated mobiles games and application development company, for porting the "The Adventures of Tenali Raman" cartoon series onto the ... More

Kirtilal Kalidas opens outlet in Kochi
THE Coimbatore-based Kirtilal Kalidas, which has been in the jewellery trade since 1939, has opened an exclusive outlet in Kochi, its fourth showroom in South India. The company has branches in Coimbatore, Chennai and Hyderabad. Set up in a ... More

DIRECT MARKETING

Lab at your doorstep
TAPPING an interesting business opportunity, a city-based diagnostic services firm has launched `Diagnostics @ur Doorsteps' which seeks to offer some key diagnostic services to the old, paralytic, pregnant women and patients who are ... More

RETAILING

Witco set for repositioning
FROM a mid-segment luggage retail store to a premium high-end store, Chennai-based Witco, is all set for a new positioning. Speaking to Business Line, Mr V.P. Harris, Managing Director, Witco, said the premium segment is the fastest ... More

Chinese eyeing a slice of India's fast-food pie
According to Mr Rohit Chand, Chairman, Trak Services, Mark Pi intends to set up 20 restaurants by the end of next year, and 240 outlets in five years' time. More

MARKETING RESEARCH

Niche channels to jostle for viewer attention
IF you are interested in history, horse racing or gardening, you might just be able to catch these on a whole range of specialist channels eyeing the Indian market. Last week, Cartoon Network launched another kids' channel, POGO, now National ... More

BRANDS

CavinKare buys Ruchi pickle brand
CAVINKARE Pvt. Ltd, which had recently entered the foods segment, has acquired the Ruchi brand of foods from the Shyam group, which runs a chain of hotels and restaurants in the South. Announcing this at a press conference here, Mr C.K. ... More

ONLINE MARKETING

Tendulkar's souvenirs a mouse click away
CRICKETNEXT.COM, the cricket Web site has tied-up with Tendulkar's, the Sachin Tendulkar - Sanjay Narang venture, to market Tendulkar's Restaurant souvenirs on-line. With this tie-up, Tendulkar's fans across India and the globe can directly buy ... More

Amadeus ties up with Cholamandalam Fin
THE global distribution system provider, Amadeus, has tied up with Cholamandalam Finance to offer online travel insurance solutions. The agreement allows Cholamandalam to offer its complete range of travel products and solutions, including ... More

TRENDS

Rising wheat prices may spell end of party for biscuit cos
HARDENING wheat prices have resulted in user industries, including big names such as Britannia, HLL, Parle, Priya Gold and Cremica, pressing the panic button. The estimated Rs 4,300-crore organised biscuit industry, which was particularly on a ... More

Recycled marvels
A vendor in Thrissur town sells colourful hairbands made of locally recycled plastics. Priced at Rs 10 a pair, the bands come in different colours, moulds and shapes. ... More

SMS for Bharat gas
KOCHI: BPL Mobile has announced the introduction of Bharat Gas bookings through short-messaging service (SMS). The first of its kind service was launched in association with LPGforyou.com. With this, BPL Mobile and MOTS ... More

NEW PRODUCTS & SERVICES

A palm drink that gives MNCs a run for their money
A CO-OPERATIVE of 164 primary rural societies involved in agro-based activities is planning to give some of the multinationals a bit of competition. Under the umbrella of the `Pashim Banga Talgur Mahasangha', these societies some of which are ... More

`Ayush' soap in local shops
KOCHI: Hindustan Lever Ltd has introduced its new ayurvedic soap - Ayush — in the Kerala market here on Friday. Priced at Rs 11 for 75 gms, the soap has been manufactured based on the formula prepared by the Coimbatore Arya ... More

Brand Quest

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