Financial Daily from THE HINDU group of publications
Friday, Aug 29, 2003
Financial Daily from THE HINDU group of publications Friday, Aug 29, 2003 |
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Marketing
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New Products & Services Gillette offer Our Bureau
KOCHI: Gillette, the global player in the male grooming segment, has announced the launch of the New International Gillette Shave Foam in Kochi, enriched with a comfort glide formula. Mr Vikram Bahl, Regional Business Manager for India and South Asia, also announced the company's latest offer, through which consumers can avail of the Gillette 7 O' Clock Super Platinum blade with platinum-coated edges free with the original shave gel in a tube. At a press conference here, Mr Bahl said shave gel and aerosols have already come to occupy a significant 17 per cent of the market share in India in the short duration since their launch.
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