The Hindu Business Line : Monday, August 25, 2003

IOC getting ready for fully automated petrol pumps
DRIVE into the petrol station and fill the tank just by swiping your petro-card like an ATM for withdrawing cash! This could be possible at select IOC retail outlets across the country over the next few months. Indian Oil Corporation plans ... More

RURAL MARKETING

CII project for rural market
HYDERABAD: The Confederation of Indian Industry (Southern Region) here has initiated `Project: Rural Net', which will focus on market linkages for the rural non-farm sector (RNFS) and self-help groups (SHGs). The project would feature ... More

CUSTOMER RELATIONSHIP MANAGEMENT

CPDCL customer centres
HYDERABAD: Central Power Distribution Company Ltd (CPDCL) has finalised a scheme to open customer service centres (CSCs) at sub-divisional level in all towns and municipalities under its purview in seven districts of the State by the end ... More

ADVERTISING

Admen look to festive, wedding seasons
IT could soon be raining ads. Good monsoons, bullish stock markets and an economy on a rebound - all appear to be harbingers of good fortune for the advertising industry. And going by industry estimates, the ad business is expected to grow at ... More

Konjam right, konjam wrong
KNIVES cut both ways. So do news reports, drugs, laws and almost everything. There are two sides to a story, two faces of a coin, two possibilities in a war and so on. A series of ads that adorn the hoardings in Chennai speak of how you can put ... More

RETAILING

Shoppers' Stop's new strategy boosts sales
THE Rs 303 crore-turnover retail group, Shoppers' Stop's experimentation with a festival during its off-season period has paid it dividends. The festival, Parikrama, that showcases traditional Indian wear, accessories and handicrafts, ... More

BRANDS

Titan brand is worth Rs 350 cr, says Interbrand
INTERBRAND, the world's leading brand valuation firm, has assessed the Titan brand at Rs 350 crore. It was Interbrand's first strategic brand valuation exercise in India. Mr Bhaskar Bhat, Managing Director of Titan Industries, said the company ... More

STANDARDS & BENCHMARKS

Cola majors wait & watch on damage control — Studying options to `recharge connect' with consumers
DAMAGE control by the two soft drink companies, facing their biggest controversy in the Indian market in the wake of the pesticide issue, continues to be uncertain. While the final verdict on whether soft drinks contain impermissible levels of ... More

NEW PRODUCTS & SERVICES

Reliance launches Speak2Gulf Card
THE State Industries Minister, Mr P.K. Kunhalikutty, has launched the Speak2Gulf Card, introduced by the Reliance Infocomm, which offers significantly lower rates for ISD calls to the Gulf countries. The rates on the Speak2Gulf cards, launched ... More

`Masala tea' from MAS
COCHIN: MAS Enterprises Ltd, a leading plantation group of South India, engaged in the cultivation and export of spices is now launching a special tea called `masala tea'. Headquartered in the spices valley, Vandanmedu, MAS range of ... More

BPL Mobile special offer
COCHIN: BPL Mobile has announced the mots on your marks offer targeting college students in Kerala. Now with every new mots subscription, college students will get extra talk time based on the marks they received in their 12th standard ... More

Brand Quest

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