Financial Daily from THE HINDU group of publications
Thursday, June 19, 2003
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Financial Daily from THE HINDU group of publications Thursday, June 19, 2003 |
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MARKETING STRATEGY `Cartoon network focus on India-centric image-building' PLAY the famous Barber of Seville, `starring' Bugs Bunny and Elmer Fudd, to the background score of Johnny Walker's Pyaasa movie number Sar jo tere chakraye... , not to Gioacchino Rossini's music, and you've a perfect mix of ... More RURAL MARKETING AMP Sanmar bets on rural growth AMP Sanmar Assurance, the Chennai-based life insurance company, plans to spend its resources and energies on the B and C class centres across the country. The company is of the view that the low penetration of insurance in the semi-urban and ... More IPR Affidavits filed on Taylor claims over Karishma SAHARA Media Entertainment Ltd (Sahara) came down heavily on Barbara Taylor Bradford, the authoress of "Woman of Substance", in the Calcutta High Court. Sahara and other defendants filed seven affidavits disputing allegations made by the ... More ADVERTISING Grey Worldwide's Chennai office to be reopened ADVERTISING agencies are all headed south, it seems: Grey Worldwide will open its office in Chennai after closing shop about five years ago. The office, located on Spurtank Road, will begin operations in a month's time, and offer the full ... More PROMOTIONS & OFFERS Cartoon Network launches big promo AFTER enabling kids to become toon stars, Cartoon Network is now launching among its biggest initiatives, `The Next Big Toon', which invites kids to create a cartoon. The promo kicks off on June 23, and will include on-air, online and on-ground ... More CHANNELS AND FRANCHISES Reality TV covers 15 m households The channel, distributed in the country by Zee Turner, the distribution alliance between Zee Telefilms Ltd and Turner International, was launched earlier this year. The channel is brought to India by Zone Vision, the UK-based international ... More RETAILING Kerala plans to open 50 more IMFL outlets THE State Minister for Finance and Excise, Mr K. Sankaranarayanan, has said that approval has been given for immediately opening 50 more outlets for Indian Made Foreign Liquor (IMFL) in the State in order that the demands from various quarters to ... More
BRANDS Limtex to buy over `Nargis' tea brand — Consortium for Russian market to be disbanded PROJECT India Blend Ltd (PIBL), the tea companies consortium formed for marketing Indian tea exclusively in Russia, has decided to sell off its sole brand called Nargis. The company will be disbanded in the near future. According to industry ... More
Agro Tech plans to make value-added variants, foods — To boost `Healthy World' image PEOPLE `R.K. Swamy left a void in ad circles' THE passing away of the Indian advertising industry doyen, R.K. Swamy, has left a void in the marketing and advertising circles in this part of the world, Mr N. Murali, Joint Managing Director, The Hindu, said. Mr Murali, whose speech ... More TRENDS It's between UV, RO in water treatment IT'S a water-war out there, with corporates in the water-treatment business subtly influencing consumer psyche to overhaul their old water filters, with more efficient and specialised systems. And the biggest casualty in this tussle is said to be ... More NEW PRODUCTS & SERVICES TI Cycle launches new bike model TI Cycles India Ltd has launched BSA i bike, an internationally designed bike for boys, according to a press release from the company. The i bike has been designed by I.DE.A Institute, Turin, Italy, specifically for the Indian market to ensure ... More
Philips develops diagnostic tools for high-end items Brand Quest Comments & Letters to the Editor to: bleditor@thehindu.co.in Subscribe to: Business Line |
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