The Hindu Business Line : Wednesday, May 14, 2003

Naam Gum Jayega serial launched
IN a move away from the typical saas-bahu serial, Sony Entertainment Television (SET) has announced the launch of a new tele-serial, Naam Gum Jayega. Announcing the launch here on Tuesday, Mr Sunil Lulla, Executive ... More

PROMOTIONS & OFFERS

Coke launches summer promos for Sunfill
COCA-Cola India has launched a two-month promotional campaign for its powdered drink brand, Sunfill, called the `Sunfill Home Maker'. The offer is valid on 200-gram family packs; lucky scratch cards entitle consumers to prizes like Videocon ... More

The `king of good times' drops Lee, Gilchrist
OOH-la-la-la... The famous jig of Brett Lee and Adam Gilchrist in a commercial set against the jingle of Kingfisher beer will go off air. United Breweries Ltd has cancelled a mega endorsement deal with the two top cricketers from Down Under for ... More

Shoppers' Stop brings Dream Deals scheme

CHANNELS AND FRANCHISES

Legato appoints Select as distributor

MARKETING RESEARCH

Black & white TVs down but not out: ICRA study
THE black & white (B&W) television industry may be down but `not out' as yet. Changing consumer preferences, Government policies and competitive pricing of colour televisions (CTV) may have been responsible for the shrinking market size of the ... More

BRANDS

Guinness to boost Gilbey's Gin
GUINNESS UDV is planning to strengthen its presence in the gin segment with its brand of Gilbey's Gin. Manufactured at the company's sub contracted facilities in Aurangabad, Gilbey's Gin will soon enjoy a national presence despite its stronghold ... More

NEW PRODUCTS & SERVICES

Tanishq launches Solo
TANISHQ today launched its small solitaire diamond collection called `Solo' here. The collection has been launched in Delhi, Pune, Kolkata and Bangalore. The collection is targeted at the contemporary Indian woman. The solitaire is available ... More

Birla Electricals enters TN market
BIRLA Electricals Ltd has announced the launch of its range of home appliances for the Tamil Nadu market. It plans to shortly enter the market in Karnataka, according to company officials. Addressing the launch here on Tuesday, Mr D.K. Agarwal, ... More

Tea from IIT Kharagpur tech park to hit market
TEA cultivated and processed by Science & Technology Entrepreneurs' Park (STEP) of the Indian Institute of Technology, Kharagpur (IIT-KGP) is slated to hit the market next month. A Kolkata-based entrepreneur has registered himself with STEP and ... More

White Circle Oxides sets up spinels plant
WHITE Circle Oxides Ltd (WCOL), the Hyderabad-based company, has manufactured Spinels, the latest generation synthetic refractory raw materials, using indigenous technology. The achievement also makes it the second organisation in the world to ... More

Brand Quest

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