The Hindu Business Line : Wednesday, April 02, 2003

Samsung to foray into commercial ACs
IN view of the high growth in the commercial air-conditioner segment, Samsung India has decided to foray into the segment. According to a company official, Samsung will be coming out with both cassette as well as ductible ACs. The commercial ... More

BSNL Maharashtra takes rivals head on
THE Maharashtra circle of Bharat Sanchar Nigam Ltd has taken seriously the advice of the Union Telecom Minister asking the public sector telecom companies to be more competitive. The circle has put up two detailed charts on its Web site ... More

Samsung to consolidate home appliances biz
AS an indication of its growing sales in the Indian market, Korean consumer electronics giant, Samsung India is targeting to increase its contribution to Samsung's white goods sales in South East Asia to 50 per cent in two years' time from the ... More

CUSTOMER RELATIONSHIP MANAGEMENT

Maharashtra Stamps Dept helpline launched
MUMBAI:The Registration and Stamps Department of the Maharashtra Government has launched a telephone help line for its Mumbai operations. The department claimed it is the first instance of a customer relationship management venture on ... More

ADVERTISING

Coca-Cola ad blitz targets urban youth
COCA-Cola India has launched a new ad campaign with the tagline "piyo thanda, jiyo thanda," featuring actor Vivek Oberoi with Aishwarya Rai to strengthen its connection with the urban youth. The ad, which will be launched in various ... More

PROMOTIONS & OFFERS

French fragrance
Hanna R`onnba'ck, the French model and brand ambassador for the Emami Golden Beauty Talc, poses in Hyderabad on Tuesday. Hanna works with a model agency in Paris, which gives her enough opportunities to work in various fields. According to Hanna, ... More

BRANDS

R+K takes up Kotak, Mother Dairy jobs
RAY+KESHAVAN, brand identity and design consultants, has embarked on a corporate brand makeover assignment for Kotak Mahindra and Mother Dairy. This is in tune with R+K's track record of working with leading Indian brands, both corporate and ... More

New-look UPS gives expression to change
UPS has unveiled a new look, which includes the first redesign in more than 40 years of the company's famous `shield' logo. According to the company, the change reflects the significant broadening of capabilities that has occurred in recent ... More

Wearit eyes western segment
EXPORTERS turning brand retailers has become common in the textile industry. After the likes of brands such as Provogue and Oobe, the latest player to join the fray is the Kolkata-based Ritspin Synthetics with its Wearit brand of western women's ... More

NEW PRODUCTS & SERVICES

Gillette gives 7 O'Clock a sharper edge
GILLETTE India Ltd has revamped its 7 O' Clock brand blade and re-launched it as the `New Gillette 7 O' Clock Super Platinum'. The new blade is claimed to be high precision engineered to deliver a substantially superior shave. According to the ... More

Brand Quest

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