The Hindu Business Line : Wednesday, January 29, 2003

Only by design, says M&M
IT is arguably the second most important investment in a man's life, after his house. Unlike the latter, you take it around with you, fuelling every manufacturer's claim that a car is an extension of your personality. Perfect its design and ... More

ADVERTISING

Safari bid to make its own roads in concrete jungle
The new Tata Safari, claims the ad campaign, which uses jungle imagery to reinforce the luxury sport utility vehicle's positioning, "Make your own road". The 60-second TV spot, created by Ogilvy & Mather Advertising (O&M), shows young men and ... More

DIRECT MARKETING

HLL plans to enter network marketing
HINDUSTAN Lever Network is the name of the FMCG major's network marketing initiative, through which the company hopes to deliver a range of mirror image products in its existing categories. "We need to be present in all channels. And we see ... More

MARKET SHARES

Pizza Hut seeks larger market share
THE Yum! Restaurants International-owned Pizza Hut chain of restaurants, is planning to take the number of its outlets to 70 by the calendar year end 2003, from the 45 currently, Mr Pankaj Batra, Director - Marketing, Indian subcontinent, Yum! ... More

RETAILING

Amoretto's steps on Barista, Qwikys turf — Ex-Lacoste chief sets up mocktails café chain
THERE'S a new hang-out in town. And it could well give the Baristas, Qwiky's and Café Coffee Days a serious run for their money. It's even got more or less the same management team that had created Barista three years ago. Amoretto Retail Pte ... More

NEW PRODUCTS & SERVICES

Gano Excel launches healthcare products
GANO Excel Enterprises Malaysia (GEEM) and Gano Excel India Pvt Ltd made a soft launch here of products based on Ganoderma Lucidum, a wild mushroom which they claimed had maximum medicinal and therapeutic value and was grown mostly in China, ... More

Brand Quest

Comments & Letters to the Editor to: bleditor@thehindu.co.in
Subscribe to: Business Line

Pick a Winner Stock Market Contest

RBI unveils new exposure norms for derivatives

Steel exporters to strengthen foothold

Cost-cutting vital for textile sector survival: Study

DoT gets tough with cell operators — Emergency access must for mobiles

In Focus
Kelkar Report

Telecom Competition

Oil PSUs: Disinvestment dilemma

NPAs in Banking

In Depth
Simple Economics