The Hindu Business Line : Tuesday, January 21, 2003

Discovery to focus on driving up revenues
The distribution joint venture with Sony Entertainment Television is expected to strengthen the reach of the channel. More

Honda pins hopes on Accord — New model launch next fiscal
HONDA Siel Cars India is all set to rejuvenate its business in the premium D segment of the domestic car market where its Accord model is positioned. The company is gearing up to launch the latest generation Honda Accord in India in the first ... More

Maruti commissions True Value outlet
HYDERABAD: Encouraged by the good response to refurbished cars, Maruti Udyog Ltd, has opened another True Value outlet in Hyderabad at its channel partner Varun Motors. This is second such facility in Hyderabad from Maruti and its ... More

Lucas-TVS arm to focus on preventive solutions
LUCAS Indian Service, the Rs 120-crore subsidiary of Lucas-TVS (which is owned by the TVS group) is looking to strengthen its position as an auto electrical solution provider by focusing on providing preventive maintenance solutions. According ... More

PROMOTIONS & OFFERS

Consumer goods cos pump up promos to beat slump
Equity analysts attribute the current spate of promotions to saturation of demand in urban markets. More

RETAILING

`Ooty Gold' tea from Indcoserve
AFTER `Ooty Tea', the apex body of the Industrial Cooperative tea factories (Indcoserve) is now targeting the retail segment with its premium brand — `Ooty Gold'. While the Ooty Tea is routed through the Public Distribution System (PDS), ... More

MARKETING RESEARCH

Home AC makers seek duty cuts
AN excise rate reduction along with a shift to VAT could spur up to 50 per cent growth in the residential AC market. A McKinsey India study commissioned by RAMA (Refrigeration & Airconditioning Manufacturers' Association) states that these ... More

NEW PRODUCTS & SERVICES

HLL forays into hair conditioners market
In spite of having a Sunsilk range of shampoos with conditioners, HLL has decided to launch a stand-alone conditioner brand under the Sunsilk franchise. More

Cartoon Network bid to draw tiny tots
EXTENDING the Cartoon Network brand beyond television is on the cards but currently the focus is bringing in programming to the pre-school segment of children, Mr Ian Diamond, Senior Vice-President and General Manager, Turner Entertainment ... More

Pizza cheese from Britannia
BANGALORE: Britannia New Zealand Foods Pvt Ltd. has launched Britannia Milkman Pizza Cheese in Karnataka. The new cheese, which can be used with ease in every household for topping the pizza, will be available in all major cities ... More

`Leh berry' juice from Ladakh Foods
LADAKH Foods Ltd (LFL) in a joint venture with the Small Farmers' Agri-Business Consortium (SFAC) and the National Agricultural Cooperative Marketing Federation of India Ltd (Nafed) has launched "Leh berry", an extract of Seabuckthorn ... More

Brand Quest

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