![]() Financial Daily from THE HINDU group of publications Wednesday, January 08, 2003 |
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MARKETING STRATEGY Zero-B Ultimate Watermart in Bangalore WITH water contamination on the rise in and around the city, water treatment major, Ion Exchange India, has pioneered a concept in the water treatment industry, the Zero-B Ultimate Watermart, a one-stop shop-in-shop solution for all types of ... More PROMOTIONS & OFFERS Le Meridien unveils package KOCHI: Le Meridien has launched a package specially designed for travellers to mix business with leisure. Called Gateways of India, the offer spreads across the Le Meridien destinations at Chennai, Mumbai, Bangalore, Kochi, New Delhi, Pune ... More CHANNELS AND FRANCHISES HDFC Standard tapping corporate agency route HDFC Standard Life Insurance is aggressively tapping the corporate agency route in a bid to broadbase its distribution network and shore up its customer base. The insurer today announced its tie-up with the Kochi based JRG Financial Services ... More MARKETING RESEARCH Biscuit industry sticks to tried and tested recipes GROWTH in the over 40-year-old Indian biscuit industry has remained slow. Back-of-the-envelope calculations will show that per capita consumption is less than Rs 3 per month on biscuits or less than Rs 15 per household per month. This is ... More
TAM to study viewers in uncharted areas BRANDS Capping brand power A GOOD many people believe that only people without brains are influenced by brands but, it would seem, this view may not be entirely correct. Research undertaken by a laboratory of the University of California in Los Angeles suggests ... More NEW PRODUCTS & SERVICES
Ashok Leyland unveils new tipper truckCOMMERCIAL vehicles major, Ashok Leyland Ltd (ALL), today unveiled a new tipper truck ahead of `Build India 2003,' scheduled to start here from January 9. The truck - India's first twin bin two-way tipper - is called `Rubic.' Unlike ... More
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Top Stories In Focus Inside China Stock scam unravelling Petrol pump controversy Kelkar Report Reliance & Telecom Competition 2002: A drought year Gold: Still the winner? Oil PSUs: Disinvestment dilemma In Depth Gender Justice Simple Economics India Interior Consumer Notes Looking back Dec. 29-Jan. 4 Regional brands keep FMCG giants on their toes Ad industry turns its back on 2002 Hopes New Year will bring better times Vivek runs Spencer's consumer durable biz |
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