![]() Financial Daily from THE HINDU group of publications Wednesday, December 25, 2002 |
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MARKETING STRATEGY In the cross-hair Business intelligence is all about first locating targets before hitting them. And datawarehousing tools help a company do just that locate and tap vital data buried in various departments and operations that can impact a company's profitabil ity. It's a question of zooming in. More ADVERTISING RMG David to break ground in `promising' medium radio RADIO still plays the role of a support medium, at best, and is not yet a serious part of any media planner's budget, but it has enormous potential and provides an exciting opportunity for innovation. That is why at least one ad agency, rmg ... More
JK Tyres claim to top slot misleading: MRF
Escotel launches SMS Edge for advertisers NEW PRODUCTS & SERVICES Herbalife plans more products, launches Aloe Plus HERBALIFE International India plans to introduce a few new products during 2003, starting with a protein-based supplement in a couple of months. "We will have a 3-4 more products by the end of 2003. We are looking at some indigenously made ... More
Lindsay olives now in India Brand Quest Comments & Letters to the Editor to: bleditor@thehindu.co.in Subscribe to: Business Line |
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Top Stories In Focus Inside China Gujarat Elections Stock scam unravelling Red signal for Chinese silk Petrol pump controversy Small Investor In Depth Gender Justice Simple Economics India Interior Consumer Notes Looking back Dec. 15-Dec. 21 Reliance pegs subscription base at 6 m in first year LG, Samsung hope to liven up CDMA market Competition Bill passed in Lok Sabha Panel proposed to check MNCs Coca-Cola may dump Life ho to aisi campaign Thanda matlab rural campaign top draw in urban areas too Jagatjit to roll out super premium whisky soon White spirits, wines also on cards Reliance Infocomm set for 4 m sq ft outdoor splash |
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