Financial Daily from THE HINDU group of publications
Saturday, December 07, 2002
Markets (Dec. 06)
BL 2501124.65 (+28.28)
BSE Sensex3306.29 (+76.56)
S&P CNX Nifty1069.80 (+23.85)
Gold Std (10 gm)5300 (+25)

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MARKETING

STRATEGY


Mother Dairy to table butter, make it hot for Amul
AFTER `regular' liquid milk, ice-cream, dahi (yoghurt) and flavoured milk, Mother Dairy Foods Processing Ltd (MDFPL) is now all set to enter the table butter segment. The Rs 950-crore wholly-owned subsidiary of the National Dairy ... More

Swarovski shifts focus to mid-segment consumers
"Our distributors are approaching boutique owners and other potential customers to convince them that crystals are affordable." More

`Meal Maker' acquisition helps Marico enter soya food segment
MARICO Industries Ltd's foray into health foods segment with its recent acquisition of the brand `Meal Maker' is a natural follow through from its existing portfolio of edible oil product offerings, a senior company official said. The Rs ... More

AWARDS & HONOURS


Sony, Max bag Asian awards
SONY and Max, a division of Sony Entertainment Television (SET), bagged five awards at the PROMAX & BDA Asia Awards in Singapore recently. These were awards for best overall packaging for Sony (gold), best programme packaging for Sony's ... More

EVENTS


The way to going global
A DISTINCT identity, the ability to follow trends while retaining the brand's image, research, understanding of the consumers' lifestyles and solid after-sales service is what has helped Hidesign, the Pondicherry-based leather products brand, ... More

RETAILING


  • Electronics mall in Pune

    BRANDS


    `Brands that evolve, deliver long-term value are winners'
    A WINNING brand should be constantly evolving and be able to deliver value for a long time. This was the essence of the presentations made by Mr Shunu Sen, CEO, Quadra Advisory Services and Mr Bhaskar Bhat, Managing Director, Titan Industries at ... More

    NEW PRODUCTS & SERVICES


    Jindal Photo targets amateur enthusiasts
    THE large, untapped numbers of amateur photo enthusiasts are the new focus of photo products major Jindal Photo Films Ltd (JPFL). It is pegging its hopes on this segment to raise its market share to 50 per cent in the Rs 900-crore photo films ... More
    Brand Quest
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    Top Stories
    Bhopal tragedy: Beyond the gas


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    Now, job quality matters more than pay & perks

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    `Brands that evolve, deliver long-term value are winners'

    In Depth
    Gender Justice
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    Small Investor
    Looking back
    Nov. 24-Nov. 30
    Coir Institute rolls out readymade lawns

    Diwali fails to spark BPL colour TV sales — Brand slips out of top five

    Challenges of taking life insurance to small towns

    LifeStyle mulls food retailing venture — Earmarks Rs 60-cr investment


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