The Hindu Business Line : Friday, October 25, 2002

Champagne diamond comes to India
The Mumbai-based jewellery manufacturers, Trendsmith, in association with International Gemmological Laboratories (IGL) will be launching these special types of diamond at a show in the city this week. Champagne diamonds are procured from the ... More

Pepsi runs short of Slice cocktail pulp
PEPSI Foods, which rolled out a series of fruit cocktail variants under its Slice brand some months ago in cartons, is faced with an unusual predicament. Just when the product offtake is on the upswing, the soft drinks major has run out of ... More

ADVERTISING

Euro RSCG bags three new accounts
THE Chennai branch of Euro RSCG, has added three new advertising accounts to its kitty - Sumeet brand of home appliances (mixer and grinder), Hatsun Agro and Marshall (both Chennai-based businesses). Mr M. Venkataraman, Senior ... More

Pondy beckons with new ad campaign
WHAT plans for the weekend? Watch dolphins, learn a couple of French words, imbibe French wine, and try some yoga and shopping. To do all of that, just come to Pondy, a new ad campaign invites. Launched today, a series of "Thursday ads" in ... More

PROMOTIONS & OFFERS

UB tees up plans to push Signature Rare whisky
THE UB Group has firmed up plans to spend Rs 8 crore during the current fiscal on promotion of McDowell's Signature Rare whisky brand. The initiative is expected to translate into a higher market share for the premium whisky — to 23 per ... More

MARKET SHARES

Data Access gives VSNL a run for its money
INTERNATIONAL long distance operator Data Access India Ltd is turning out to be the proverbial dark horse, grabbing a major chunk of the market from incumbent operator Videsh Sanchar Nigam Ltd (VSNL). The company, a joint venture between ... More

NEW PRODUCTS & SERVICES

TEAM introduces 'value-added' water
THE best tonic for good health is pure water. Process the water a little, it is even better. That is what TEAM says. The bottled water company has introduced alkalined, herbal water, branded `Team Energy Herbal Water'. Put the water into an ... More

Daimler rolls out Merc E-class
DAIMLERCHRYSLER India on Thursday launched the new Mercedes E - class at its facility in Pune. The new car, the E-240 petrol which makes its debut on Indian roads 10 months after its world premiere at the International Brussels Motor show in ... More

Hutch to `wait and watch' before altering tariff plans
Mr Rajiv Sawhney said that ultimately it was the customer friendly services of international quality and rich features, which would make the difference, not the tariff alone. More

Brand Quest

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