Financial Daily from THE HINDU group of publications
Wednesday, Oct 09, 2002
Financial Daily from THE HINDU group of publications Wednesday, Oct 09, 2002 |
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Industry & Economy
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Events `Powerloom Mela' during Oct 22-27 Our Bureau
COIMBATORE: The powerloom weavers who sell good volume of fabrics and yet remain anonymous will have the opportunity to reveal their identity to the consumers through the direct marketing of powerloom goods being planned by their apex promotion body, the Powerloom Develoment and Export Promotion Council (PDEXCIL). The Council has for the first time planned to hold a `Powerloom Mela' this month in which major powerloom manufacturers from major production centres across the country would participate with their range of powerloom-based textile goods. The `mela' will be held at Chennai from Oct.22 to 27 and it is intended to target dometic market, especially those who opt for the `Deepavali' purchases, PDEXCIL sources said. Textile products — sarees, dhotis, children-wear, garments and home-furnishings — produced by the powerloom weaving centres in Tamil Nadu, Andhra and Maharashtra would be available for sale. An estimated 100 stalls planned at the mela will sell the goods.
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