The Hindu Business Line : Wednesday, September 04, 2002

Planet Yumm on fast track — Coming soon is food court at Madurai rly station
It has a 12-year contract with the Railways to operate the food court, after when it will come up for bidding again. More

LML to go full throttle in South
MAKING its foray into the South with Freedom, LML is all set to "reposition the competition," by pricing its bike aggressively at Rs 40,050 ex-showroom Bangalore, much below the competitive models in the same segment. Having limited its ... More

ADVERTISING

`Get consumer insight right to keep industry ticking'
THE large advertiser pool, which keeps the domestic advertising industry ticking, is currently not getting enough value for its money as the efficacy of advertising has fallen significantly in the last couple of years, according to Mr Sam ... More

Tata Salt seeks larger market
A PINCH of patriotism, a dash of emotion and a large dose of sentiment go into the recipe for Tata Chemicals' new ad campaign to relaunch Tata Salt. This, the company believes, will put its salt in larger number of households. Addressing a ... More

HTA to revert to original J Walter Thompson name
HINDUSTAN Thompson Associates (HTA) has decided to go back to being known as J. Walter Thompson (JWT), the name of its advertising arm. Hindustan Thompson Associates Pvt Ltd will be the holding company and continue to be the registered entity as ... More

Broadcasters, advertisers in talks over service tax
BROADCASTERS and advertisers are in talks to resolve the disagreement over the five per cent service tax payments. Leading broadcasters - Star TV, Sony and Zee TV - have stopped advertisements of some companies which have not paid the five per ... More

DIRECT MARKETING

Former chief of Amway to head WFDSA
THE former President of Amway Corporation of the US, Mr Dick DeVos, has been elected as the Chairman of the World Federation of Direct Selling Associations (WFDSA). Mr DeVos was to assume office from today, a press release issued by Amway ... More

CHANNELS AND FRANCHISES

ICICI Info plans multi-tiered distribution channel
ICICI Infotech Ltd, which will sell Affiance Group's digital video recorder (DVR) and data storage and protection software in India, has chosen to set up a multi-tiered distribution channel. The first tier distributors will only originate the ... More

NEW PRODUCTS & SERVICES

Malayalam ITC greeting cards
ITC has introduced a range of over 66 greeting cards in Malayalam, to enable over three crore Malayalam-speaking people to express their feelings with cards in their own mother tongue. This new endeavour is part of the `expressions matrubhasha' ... More

Brand Quest

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`Bank rate cut will not exceed 50 basis points'

SDG unveils software to detect money laundering

Panel for representation of brokers on exchanges — Report moots governance norms

Centre cracks whip on `paddy tender mafia'

NTPC to float arm for power trading — Maiden deal with Kayamkulam

Railways to run dedicated parcel trains

In Depth
Gender Justice

Simple Economics

Small Investor

Looking back
Aug. 25-Aug. 31
Licence fee, courseware cost hike — NIIT franchisees `on the verge of closure'

Samsung introduces range of `health' TVs

Bajaj gearing up for `rural bike' launch

Niche magazines lose out to the Net

A.R. Rahman to endorse AirTel — To compose 5 symphonies for ring tones