The Hindu Business Line : Monday, August 12, 2002

Harry's spectacles
Last year, Harry Potter cast a spell over millions of kids across the world. As a result, Harry Potter's books, movie and merchandise became a part of a mega-marketing campaign. But did you know that his glasses sold like hot cake too? ... More

Coca-Cola set to ink 5-year deal with DLF Universal
IT'S the equivalent of painting the town red, literally. In what could perhaps be among its biggest deals linked with the entertainment industry, Coca-Cola India is set to sign a five-year exclusive contract with three sizeable entertainment ... More

AirTel unveils special plans
The cellular service provider has announced AirTel Ultima Plan, which enables customers to avail free airtime on all outgoing and incoming calls for a flat monthly rental of Rs 1,999, a company release said. In the Gift an AirTel Plan, the ... More

Shoppers' Stop fest

PROMOTIONS & OFFERS

Yamaha Enticer
Yamaha Enticer, a newly-launched 125cc mobike, is yet to hit the roads of the twin cities of Hyderabad and Secunderabad. As part of a promotional campaign, a mannequin is seen riding the bike, at a junction in the city. According to the dealer, ... More

CHANNELS AND FRANCHISES

GM appoints new dealer
GENERAL Motors India has appointed KUN Automobiles as its new dealer in Hyderabad. With this, the company has three dealers and one authorised service outlet in the State taking the overall tally to 42 dealers and 26 outlets across the country ... More

MARKET SHARES

Competition hotting up in washing machines market
ARMED with a slew of new product launches in washing machines, consumer durable majors continue their big fight for the number one slot. A glance at the figures of the last three months shows that it is the fully-automatic (FA) segment where ... More

BRANDS

All for the sport's good
What makes the Yonex brand more popular than other sports goods in sporting areas such as badminton? A look into the Yonex market... More

NEW PRODUCTS & SERVICES

Beauty and more
Sarba Shanti Ayogi, a not for profit organisation based in Kolkata, recently launched its range of hair and body care products, Rasa, in the South. Produced by Ruro Agro Services Association, a trust formed by Sarba Shanti Ayogi to keep Indian ... More

Ciba micronutrients launched in AP
MEGHMANI Organics Ltd, an agro-chemical company of Ahmedabad, has tied up with the Switzerland-based Ciba Speciality Chemicals Ltd, a global company in agricultural inputs, to market the latter's micronutrient range for soil deficiencies in ... More

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Brand Quest

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