The Hindu Business Line : Wednesday, July 31, 2002

Bajaj Electricals to offer fans in economy range
THE Rs 414-crore Bajaj Electricals is moving down the price chain to offer its fans in the Rs 800-1,000 range. The company is in the process of test marketing two models, Bahaar and Maxima, in both ceiling and table fan ranges. Speaking to ... More

CavinKare gives sachets a Spinz
FUN, freedom and magic are what CavinKare wants this product to be. For these are the names the company gave to its perfume variants in single-use sachets, which, the company claims, is a first, as well as a unique packaging style. Spinz, the ... More

CUSTOMER RELATIONSHIP MANAGEMENT

Customer cool is crucial
When consumer patience — over the phone — is constantly shortening, companies cannot afford to over solicit, incorrectly time messages and make inappropriate offers. More

EVENTS

Kitchen festival launched

PROMOTIONS & OFFERS

How Indigo Nation engineered a Kumble makeover
IF you were told that Anil Kumble could tap-dance almost as well as he bowled, you probably wouldn't believe it. At least, not till you saw the advertisement he features in for Indigo Nation, which is scheduled to break in the electronic media ... More

Siyaram signs Becker to endorse Bodycare fabric
The company has entered into a tie-up with the Austria-based Lenzing group to introduce modal fibre-based textiles. More

RETAILING

Making tech registers ring
The retail segment needs to hone its skills to keep itself profitable in a sector where margins are thin. Software that helps the retailer, small or big, keep track of not just inventories but consumer preference patterns could prove a boon. Here's a look at what's available and how it works. More

BRANDS

Blue Bunny ice-cream to quit Indian market
THE $600-million Iowa-based Wells Dairy Inc-owned Blue Bunny ice-cream, which entered the domestic market about four years back through the Indian distribution and marketing company, Sno Shack Frozen Foods Pvt Ltd, is pulling out of the Indian ... More

Brand Quest

Comments & Letters to the Editor to: bleditor@thehindu.co.in
Subscribe to: Business Line

Top Stories
Rubber from sunflower!

How Indigo Nation engineered a Kumble makeover

Sugarcane SMP fixed at Rs 64.50 per quintal

Insurers putting away Janata cover

Deadline for I-T returns extended till August 9

The more unhealthy, the merrier

In Depth
Gender Justice

Simple Economics

Small Investor

Looking back
Jul. 21-Jul. 27
DD leads viewership sweepstakes — Tops among all homes nationwide, but lowest in C&S

ColorPlus may foray into Europe next year